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S.M.A.R.T. promotes textile recycling on Earth Day
23
Apr '13
Mr Lou Buty
Mr Lou Buty
On Earth Day 2013, the Secondary Materials and Recycled Textiles Association (SMART) strongly encourages everyone to “donate, recycle, don’t throw away” their old clothing. That message is now available to radio stations in the form of a Public Service Announcement (PSA) written and produced by SMART. The PSAs are themed for Earth Day, Spring Cleaning, the end of the college semester and back-to-school. All of the PSAs are 30-seconds in length and are available immediately for use by radio stations across the country.

“Too often, the public doesn’t consider clothing to be “recyclable” as they do plastic, paper, glass, and aluminum cans," says SMART President Lou Buty. “Recent studies by the EPA show the average American consumer throws away 70 pounds of textile products annually, textiles that could otherwise be recycled. SMART encourages consumers to direct their clothing and textiles to re-use and recycling outlets, not into the nation’s landfills and incinerators.”

According to SMART, ninety-five percent of all clothing and household textiles can be recycled or repurposed. The repurposing of textile products includes converting them into wiping cloths or re-manufacturing them into products such as insulation, carpet padding, or sound proofing material. “Only 5 percent of all textile materials are ultimately disposed of as trash because they are either wet or are contaminated with oil, paint, or some other hazardous material,” says Buty. “We want the public to know all clothing and household textiles such as tablecloths, sheets, shoes, belts, curtains and stuffed animals can be recycled. As long as the items are clean, even if they are stained or damaged, there is a recycling use for the material.”

Wiping cloths made from recycled textiles also have a significantly smaller carbon footprint than newly manufactured wiping cloths or laundered rags according to SMART Executive Director, Jackie King. King adds, the EPA estimates more than five million pounds of untreated contaminates flow into the nation’s waterways annually from laundered wiping cloths. When manufacturing a new cotton shop towel 17 gallons of water and more than 66 BTU’s of energy are required during the entire process. Conversely, the creation of a wiping cloth from a recycled textile uses no water and virtually no energy.

Consumers who want to add clothing and textiles to their recycling routine can locate recyclers in their area by visiting SMART’s web site. It allows users to enter their Zip Code to identify the closest organization that accepts clothing and other household textiles for recycling.

About

Secondary Materials and Recycled Textiles (SMART) is an international nonprofit trade association that strengthens the economic opportunities of its diverse membership by promoting the interdependence of our industry segments and providing a common forum for networking, education and trade. Since 1932, SMART has been at the forefront of recycling. SMART members use and convert recycled and secondary materials from used clothing, commercial laundries and non-woven, off spec material, new mill ends and paper from around the world. SMART member companies create thousands of jobs worldwide. SMART members prove each day that you can make money by being socially responsible.

Secondary Materials and Recycled Textiles (SMART)


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