Home / Knowledge / News / Textiles / Adsale Exhibition wins UFI Education award
Adsale Exhibition wins UFI Education award
May '13
In recent years, companies around the world have faced a number of difficulties in their operations, such as the rising price of petroleum, the shortage of energy, the Eurozone debt crisis, increasing labour costs, environmental pollution, etc.

Apart from having a well-planned business strategy, a crucial factor in successfully tackling these problems is the quality of a company’s work team.

Last year, Adsale organized an in-house staff training programme entitled“Managing and Leading Changes”, which was aimed at encouraging staff to respond to these changes with a positive mind and to regard each change as an opportunity for further development, to cultivate borderless support as a corporate culture, to strengthen team spirit among staff members, to share experience with others and to enrich their market knowledge.

In an effort to express the importance of staff training, Adsale submitted this training programme to the 2013 UFI Education Award competition organized by the Global Association of the Exhibition Industry (UFI) and finally won the award.

Stanley Chu, Chairman of the Adsale Group, says, “We attach great importance to staff development. Since 2005, we have been organizing a two full-day conference each year with the objective of enhancing the leadership of our middle level managerial staff. Past topics covered include benchmarking, blue ocean strategy, vision and mission, corporate values, innovation, motivation, etc.

Last year, our theme was “Managing and Leading the Change”. Fifty-four department heads from offices located in Hong Kong, Beijing, Shanghai, Shenzhen and Singapore gathered at the conference to contribute strategies for dealing with challenges in the future.

The objectives of the UFI Education Award are to appreciate novel results-oriented educational and vocational activities that have been developed and implemented, and to share innovative ideas on concepts of in-house education. As Stanley Chu explains, “That we stand out from several participants is largely due to the fact that our conference had a clearly defined objective and it addressed a defined target group.

"The programme design was innovative and creative. It was successful in having increased participants’ knowledge of the industry and market, strengthened their confidence in overcoming challenges and cultivated team spirit through a series of diversified activities, such as reading, group discussions, interactive games, sharing of China and the industry’s updates, etc.

"The most important outcome is that with the active participation of managerial staff from different departments, some major changes in the exhibition industry in the upcoming three years have been identified; these include changes in Chinese government industry policies, the China and international market environment, exhibitors’ high expectations on return on investment, visitors’ interest in new technology, innovation and brand development, a higher proportion of Generation Y in the company, increasing popularity of online and mobile devices, and more and severe competition.

Must ReadView All

Apparel/Garments | On 24th Apr 2017

ColDesi launches latest direct to garment printer

ColDesi, a pioneer in the direct to garment printer business, has...

Textiles | On 24th Apr 2017

US’ textile manufacturers applaud Buy American order

US' National Council of Textile Organisations has favoured President...

Courtesy: Under Armour

Apparel/Garments | On 24th Apr 2017

Wichita varsity names Under Armour as official outfitter

Beginning from July 1, 2017, marketer of performance footwear,...

Interviews View All

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search