Home / Knowledge / News / Textiles / Proposte hosts European pavilion at Intertextile Shanghai
Proposte hosts European pavilion at Intertextile Shanghai
Sep '13
Proposte launched the PROPOSTE CHINA PROJECT, accepting Messe Frankfurt's offer to take part in the Intertextile Shanghai Home Textiles show - Autumn edition from 27-29 August. 
23 companies signed up to the initiative and were brought together under one roof in the Proposte Pavilion with an image as far as possible in line with that of the Italian edition.
Now, looking back on the show, the exhibitors are generally of the same opinion: plenty of quality contacts were established with visitors, mainly from Asian countries, more specifically - in order of importance - China, South Korea, Taiwan and Japan, followed by Russia, Australia and the United Arab Emirates.
Visitors mainly fell into the following categories: interior designers, wholesalers, distributors and operators in the contract market. All visitors were drawn to the Made in Europe brand, which is the distinguishing feature of Proposte show. European interior decoration is evidently a model that Asian visitors are keen to follow now that they are pursuing more refined lifestyles.
Despite the Chinese government recently stating that the western way of life is not to be imitated, schools and courses in almost all Asian countries are showing a bias towards design, architecture and furniture, clearly demonstrating that the emerging class aspires to the lifestyle of western countries.
Exhibitors unanimously agreed that getting together with Messe Frankfurt was a positive move, enabling us to draw on existing experience in a country so far removed from our own and, at the same time, reduce the associated costs and risks, which is no small thing for struggling businesses like ours.


Must ReadView All

Textiles | On 24th Oct 2016

German technology to help in energy saving in textiles

German technology can play a major role making the environment...

Textiles | On 24th Oct 2016

ACIMIT shows sustainable technologies at ITMA Asia

ACIMIT, the Association of Italian Textile Machinery Manufacturers,...

Courtesy: Trupik

Apparel/Garments | On 24th Oct 2016

Virtual 3D fitting rooms revolutionising online shopping

Virtual fitting rooms meant to bridge the gap between e-commerce...

Interviews View All

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Nuno Venda

‘There has been an increase in demand for water based inks, rather than...

Rajiv Sirohi

‘Portugal is taking away a major share of the mill made sector.’

Marcel Alberts

Coating at a fibre level is a practice not usually seen in the...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Sonam & Paras Modi

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search