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Saurer launches new E3 label at ITMA Asia
Jun '14
ITMA Asia in Shanghai takes places just before the “first birthday” of the new Saurer Group. This is the first time for the Group to gather all business units under the Saurer umbrella at one booth. 
On roughly 800 m2 in hall W02 / booth F01 Saurer will display novelties in all business units; a new Zinser ring spinning frame and a new generation Schlafhorst BD rotor spinning machine, new features on our Schlafhorst winding and Saurer embroidery machines, a new product from the Jintan preparation side and as always, the components brands will display several new innovations. As a part of the Saurer philosophy of innovation and sustainability, Saurer has created a new label: E3 - the triple added value that will also be launched on ITMA Asia in Shanghai. 
The new Saurer Group is one of the world’s largest textile machinery and component manufacturers, with sales around 1 billion Swiss francs and 3‘800 employees. The group has nine locations in Ger-many, two in Switzerland and six in Asia, close to the main textile markets of the world.
In the last 9 months since the separation from Oerlikon Group the new Saurer Group has been reorganizing itself and decentralized the organization. Result is only a small Corporate overhead and strong Business Units, enabling important decisions to be made close to the customer and implement fast. 
Further-more, Saurer has launched a comprehensive program to increase Customer satisfaction, which al-ready is bearing the first fruits. All in all Saurer is focusing on what is most important in the business: the customers. This is also clearly visible in the number of new machines, features and components Saurer is bringing to ITMA Asia in June.
Ground breaking innovations in productivity, product lifetime and service are borne out of the Group’s passion for its products. With constant focus on customers’ needs Saurer Group strives for excellence in all areas. As part of the philosophy of innovation and sustainability Saurer Group is proud to launch the new E3 label for Energy, Economics and Ergonomics and the ITMA Asia in Shanghai in June.


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