Home / Knowledge / News / Textiles / CEVA Logistics expands business with L'Oréal in Indonesia
CEVA Logistics expands business with L'Oréal in Indonesia
28
Oct '14
CEVA Logistics, a leading global supply chain management company, has announced a contract renewal and expanded business with L’Oréal—one of the world’s leading beauty brands—in Indonesia.
 
Both companies entered into partnership for the first time more than three years ago when CEVA took on the warehouse management of L’Oréal’s distribution centers in Bekasi, providing warehousing and distribution services as well as value added services.
 
As per the terms of the renewed contract, CEVA will handle the warehouse management, VAS, traffic management and reverse logistics for L’Oréal’s range of beauty products from make-up to hair care and skin care.
 
Over the past three years, CEVA consolidated distribution centers under one roof, resulting in increasing resource efficiency and optimizing space utilization to cater to L’Oréal’s growth plans. During the period, CEVA’s focus on operational capabilities and continuous improvement were instrumental in keeping up with the demands of L’Oréal’s business growth.
 
For the L’Oréal group, distribution is a strategic differentiator. It is the only cosmetics company that is present in all distribution channels: from hair salons and beauty institutes to traditional shops, and from mass retail to selective channels, making the L’Oréal brands accessible to consumers across the country.
 
Commenting on the partnership, Troy Shortell, CEVA’s EVP for East Asia, says: “I am delighted that CEVA is given the opportunity to mutually grow and support L’Oréal in their supply chain needs with efficient, cost effective solutions as they expand in the market. Our goal is to continuously improve our performance and deliver logistics excellence to the L’Oréal business as their long term strategic partner.”
 
With a total work force of 77,500 employees worldwide, L’Oréal is present in 130 countries through a diverse portfolio of 28 global brands which are all complementary. Moreover, the company has 23 cosmetic and dermatological research centers and 16 evaluation centers across the world operated by its 4,009 research staff from 60 different nationalities, who filed 624 patents last year.
 
In Indonesia, L’Oréal has been present since 1979 and it now operates through two entities: PT L’Oréal Indonesia, which handles marketing and distribution activities, and PT Yasulor Indonesia, which focuses on manufacturing operations.
 
CEVA is one of the world’s leading non-asset based supply chain management companies, which designs and implements industry leading solutions for large and medium-size national and multinational companies. The company employs approximately 44,000 people in over 170 countries, delivering effective and robust supply chain solutions across a variety of sectors. (RKS)
 

Fibre2fashion News Desk - India


Must ReadView All

IOC, MCPI to set up ₹1000 cr PSF unit in Odisha

Textiles | On 23rd May 2018

IOC, MCPI to set up ₹1000 cr PSF unit in Odisha

Indian Oil Corporation (IOC) has teamed up with Materials Chemicals...

Pakistan's textile exports up 8.13% in July-April FY18

Textiles | On 23rd May 2018

Pakistan's textile exports up 8.13% in July-April FY18

The value of textile and garment exports from Pakistan increased by...

Courtesy: Photo by Daian Gan from Pexels

Apparel/Garments | On 23rd May 2018

Future Retail posts loss of ₹463.62 crore in Q4FY18

For the fourth quarter of 2018 ending on March 31, Kishore Biyani-...

Interviews View All

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Headhonchos
Indian textile value chain

'One nation, one tax' is a great concept

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Urmil Arya

Sushila International, a well established textile organisation established ...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search