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iFabric Corp. signs 4-year deal with The North Face
25
Aug '15
Canada's iFabric Corp. has announced that its wholly-owned subsidiary company, Intelligent Fabric Technologies (North America) Inc. (IFTNA), has entered into a four year license agreement with American outdoor apparel maker The North Face, a division of VF Corporation. The agreement provides The North Face with a license to use Protx2 in outdoor apparel, footwear and equipment products manufactured and distributed by The North Face.

In terms of the agreement, The North Face will exclusively use Protx2 in all their products that integrate antimicrobial technologies. The agreement further provides for co-branding of products that are treated with Protx2 by inclusion of appropriate labeling to that effect.

Protx2 is effective against a wide range of micro-organisms including mold, mildew, fungi and odor causing bacteria. It provides long-term, effective control of micro-organisms. It is durable and deteriorate through repeated washing.

“We have been working with the North Face for some time and I believe that the signing of a definitive license agreement will further solidify the relationship between The North Face and IFTNA,” said Giancarlo Beevis, President and CEO of IFTNA.

“Whilst initial focus has been the integration of Protx2 in a number of their product offerings, we will be working with The North Face to develop future products that will integrate additional textile technologies from our product pipeline as and when we commercialize these. Furthermore, it is anticipated that the signing of this strategic agreement will provide entrée to additional brands under the VF banner,” concluded Beevis. (SH)

Fibre2Fashion News Desk – India

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