Rosset:
The Rosset Group started to be shaped in the 30's and heads a plant with 10 production units and several cell companies. Its plant, composed of 3,800 employees, is currently responsible for the production of 18 thousand tons per year of elastane-and-polyamide fabrics, elastane with cotton, laceworks and a complete line of straight weaving looms and round knitting.
From the late 60's and early 70's, the Group started to direct part of its revenue to the acquisition of state-of-the-art machines, implemented the new printing, dyeing and finishing units, housed in a total area of 180 thousand square meters.
Mormaii:
It is the pioneer with almost thirty years of innovations in the sector, the biggest mix of products and the highest billing among the surfwear and water sports brands of the market in Brazil.
The start was with the differentiated wetsuit, especially made for surfers. Next, it developed diving, jet-ski, triathlon, windsurf suits and for many other sports, whose exercisers adopted the Mormaii's neoprene as the official equipment in the water.
The design of the neoprene pieces made the Brazilian brand highly acceptable all over the world, being elected by the British magazine Wavelength as “the best surf wetsuit of the world”.
Mormaii produces everything linked to outdoor action sports, from the already consecrated glasses, watches, bikes to novelties like kitesurf equipments. There are 32 licensed companies manufacturing exclusive items with the Mormaii logotype, which is a symbol of quality.
The number of Mormaii's points of sale is of about 20 thousand, covering the whole national territory. In other countries, the Mormaii's work is also in liberal activity.
It exports to approximately 50 countries like Israel, France, Italy, Spain, The USA, Mexico, Argentina, Chile, among others. It has licensed companies in the five continents.
However, the Mormaii diffusion through the external market cannot be limited to sales; therefore, the brand profits by the marketing, using the same strategy that is successful in Brazil, like events sponsorship, the participation in exhibits and support to sports people.
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Brazilian Textile and Apparel Industry Association
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