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Designtex creates new seating fabric designs for Turnstone
Sep '08
Turnstone and Designtex, both Steelcase Inc companies introduced new seating fabrics designed exclusively for Turnstone. Available in seven new pattern selections and a total of 77 textiles including environmental design options, the new fabrics offer Turnstone customers fresh and exciting designs at an affordable price and standard lead times, without sacrificing Turnstone's high-quality aesthetics.

“The design concept for the exclusive collaboration between Turnstone and Designtex was to create an array of sophisticated and modern fabrics that tell a cohesive color story,” said Kirt Martin, design director, Turnstone. “Because we were able to develop these textiles from scratch with our seating in mind, the fabric and furniture work incredibly well together to deliver the clean and contemporary aesthetics that Turnstone is known for.”

Making use of simple lines to create design motifs, the patterns in the collection stand out and have a strong visual impact. The fabrics incorporate a mixture of geometric and organic patterns to create a well-rounded collection which include:

• Leland – This pattern uses a complicated filling box motion to produce a stream effect, creating an overall texture. Leland combines various yarn sizes to give a textural hand, allowing for a greater visual impact.

• Great Lakes – This pattern was created on the basis of the simple grid. Using different sized squares within the design creates intersecting areas which give the fabric movement. The use of varied weave structures allows for texture to be explored within the fabric.

• Boyne – This pattern uses simple lines to create a flow of organic oval shaped ringlets that dance across the fabric. The beauty of Boyne is that it combines simple lines and color to create a sophisticated contemporary pattern.

• Saugatuck – This pattern was influenced by a classic plaid motif. The combination of weave structures and color delivers a modern twist on this timeless design. A modern flare is created by giving the illusion that the yarns are creating a stitching effect.

• Glen Arbor – This pattern was created to give the collection a splash of pattern. The combined use of squares and circles give this pattern its clean, modern appearance. Solid colored areas mixed with bold geometrics throughout the pattern create the statement piece of the collection.

• Ludington – This pattern was created to give the representation of fine leather. The soft hand and sophisticated color line bring a high-end aesthetic to the collection. Because Ludington is made of vinyl, its durability and cleanability make it ideal for high-use environments.

• Wren – This pattern was added to the collection to answer an industry need for textured upholsteries. Dyed solid, this piece provides an expansive and versatile color range from neutrals to deep purples, reds and blacks.

“In creating this collection for Turnstone, Designtex's primary goal was to deliver textiles that matched up to the smart design of the Turnstone collection,” said Tom Hamilton, president and CEO, Designtex. “Collaboration between the two design teams was vital in developing a collection that enhances our customers' work spaces and experiences in the office.”

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