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Ethan Allen to dress IMG Fashion VIP Hospitality Lounge
13 Feb '09
2 min read
Ethan Allen has joined forces with IMG Fashion, the organizers behind Mercedes-Benz Fashion Week, to dress the IMG Fashion VIP Hospitality Lounge in the legendary Tents at Bryant Park for the Fall 2009 collections, starting February 13th.
The IMG Fashion VIP Hospitality Lounge, designed by and dressed in Ethan Allen, hosts fashion icons, editors, celebrities and executives throughout the week and provides a stunning space to meet, hang out, and relax in between shows. Ethan Allen is creating a peaceful, loft-like lounge space inspired by organic elements like birch, grass, linen, and reclaimed wood.
“As part of our projection for New Modern Living, this lounge will showcase a new side of Ethan Allen to tastemakers in the fashion, beauty, and lifestyle sectors,” said Ethan Allen's Executive Vice President of Style and Advertising, Nora Murphy, who added, “We're very pleased to be partnering with IMG Fashion to provide this great looking suite.”
VIPs and guests who visit the IMG Fashion VIP Hospitality Lounge will have an opportunity to relax, enjoy cocktails and snacks, view runway footage streaming through on a large LCD screen, and thumb through issues of Ethan Allen's winter magazine as well as the The Daily.
The Tents at Bryant Park have been the location for Mercedes-Benz Fashion Week for the last fifteen years. The twice-annual event draws more than 100,000 visiting store buyers, fashion editors, stylists, and more each season.
The IMG Fashion VIP Hospitality Lounge, designed by and dressed in Ethan Allen, hosts fashion icons, editors, celebrities and executives throughout the week and provides a stunning space to meet, hang out, and relax in between shows. Ethan Allen is creating a peaceful, loft-like lounge space inspired by organic elements like birch, grass, linen, and reclaimed wood.
“As part of our projection for New Modern Living, this lounge will showcase a new side of Ethan Allen to tastemakers in the fashion, beauty, and lifestyle sectors,” said Ethan Allen's Executive Vice President of Style and Advertising, Nora Murphy, who added, “We're very pleased to be partnering with IMG Fashion to provide this great looking suite.”
VIPs and guests who visit the IMG Fashion VIP Hospitality Lounge will have an opportunity to relax, enjoy cocktails and snacks, view runway footage streaming through on a large LCD screen, and thumb through issues of Ethan Allen's winter magazine as well as the The Daily.
The Tents at Bryant Park have been the location for Mercedes-Benz Fashion Week for the last fifteen years. The twice-annual event draws more than 100,000 visiting store buyers, fashion editors, stylists, and more each season.
Ethan Allen Interiors Inc
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