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Anhui Huamao Textile consolidates management to counter crisis
Feb '09
China is feeling the maximum heat of the slowdown witnessed in global markets, since the textile and garment industry, which is the bulwark of the economy is tottering under the strain. Export oriented industries from the sector are feeling the maximum brunt, rather than those concentrating on the domestic markets.

In our on-gong series, to get an idea of the conditions prevalent in different countries, fibre2fashion spoke to Mr.Leo Xu, Dy.Gen Manager (Mktg) of Anhui Huamao Textile Company Limited, which is a major manufacturer of yarns and fabrics of different qualities.

The company manufactures yarns from traditional fibres such as Cotton, Flax, Polyester, Viscose, Acrylic and even from new fibres like Soybean fibre, Spandex, Tencel, Modal, Coolmax etc on the latest technology ring as well as open end spinning machines.

We started off by asking Mr Xu, the impact of recession on the fibre and yarn producing countries in China, to which he replied by saying, “for most of companies in China the pace of orders is slowing down and add to that the prices of all major finished products are also falling”.

To the question as to what strategies had been adopted by his company to reduce the impact, Mr Xu said, “We have further reduced our production costs, consolidated our management structure and have brought in further improvements in product quality in a bid to survive and counter the crisis”.

Fibre2fashion News Desk - India

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