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Your Zone for teens
27
Mar '09
Walmart announced the launch of Your Zone, a new home furnishings collection for teens now arriving in stores nationwide and on Walmart.com. The introduction of the teen brand is another way Walmart delivers on its promise to help people save money so that they can live better.

"Your Zone provides a platform for teens to create their own space and express their evolving personality, for less," said Linda Hefner, executive vice president of Home at Walmart. "The Your Zone collection further strengthens our branded product offering. Teens love the fun products, and Moms love the unbeatable prices."

Bedding and furnishings designed to be versatile and interactive will inspire teens to create a living space uniquely their own. Bedding is available in bright, fun patterns and reversible solids, and includes comforter sets, sheet sets, and window treatments.

Interchangeable rugs, pillows and throws are also available to personalize the look, along with bulletin boards, display shelves, and other accessories. Furniture and lounge seating will arrive in stores in late spring to round out the collection.

Your Zone is the latest addition to Walmart's growing Home proprietary brand portfolio, which includes Better Homes and Gardens, Canopy, and MainStays.

Wal-Mart Stores Inc


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