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Techtextil NA connects key buyers with high quality suppliers
12
May '09
The sixth edition of Techtextil North America took place April 21 to 23, 2009 at the Sands Expo & Convention Center in Las Vegas, Nevada. This was the first ever edition on the West Coast and resulted in the majority of exhibitors and visitors being pleasantly surprised and pleased despite the current economic conditions. Techtextil North America was previously held only on even years in Atlanta, Georgia but will now be held annually, alternating between Atlanta in the even years and a Western region site in the odd years.

The 2009 event hosted 118 exhibitors from 15 countries, while the total verified attendance reached 1,300 from 34 countries. The show also welcomed four international pavilions from Canada, Germany, Italy and the United Kingdom.

“The goal in moving Techtextil North America to an annual event was to reach a new audience. In looking at our final figures, 25% of our 2009 exhibitors were brand new to the event and 28% of our U.S. visitors were from the Western Region. Since only 4% of our visitors at the 2008 event were from the Western Region, we are certainly on the right track to bringing Techtextil North America to a new audience of both exhibitors and visitors,” stated David Audrain, President of Messe Frankfurt USA.

Symposium 2009
The Techtextil North America Symposium was held concurrently with the show. The program featured 13 primary sessions containing a total of 72 presentations from industry leaders on topics such as materials technology, defense textiles, nonwovens, composites, nanotechnology, medical textiles and performance/protection textiles.

Dr. Barbara Pause, President of Textile Testing Solutions who chaired two of the sessions commented, “I really enjoyed the program and in my opinion it was one of the best conferences I have participated in for a long time.”

A highlight of the 2009 Symposium was the opening general session which focused on the current state of and what the future will hold for the technical textiles industry. Bill Smith, Techtextil North America Symposium Director, summarized, “The opening general session featured outstanding presentations highlighted by the keynote Richard Black, Vice President and Chief Marketing Officer of Performance Fibers and Tom Murphy, Executive Vice President of RSM McGladrey, Inc. Black pointed out we must think outside the box in finding new oppotunities with successful companies applying innovation and application of technology as corporate culture commitments, Black says we must dream to excite our business.

The cheapest product is not necessarily the best product. Murphy, astonished the audience with figures showing the manufacturing base in the USA has remained quite steady in the last 30 years with a 25% share of world manufacturing output. While the media declares the current economic crisis as the "worst since the Great Depression" of the 30's, Murphy's data shows that simply is not true. We'vehad 8 recessions since then with 1983 featuring higher unemployment and inflation and 1974 with much greater job and manufacturing losses. His projection? We will bottom out by the 4th quarter of 2009 and move into plus numbers in 2010.”

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