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EverSoak Oil Only Pads now carries ABSORBLEND trademark
23
Jul '09
In an environmental approach to an environmental application, Wisconsin-based Sellars recently announced the launch of EverSoak Oil Only Pads, sorbents made with 80% cotton and that now carry the Cotton Incorporated ABSORBLEND trademark.The new technology uses a by-product of the cotton ginning process to create a sorbent that is up to 50% more effective than polypropylene alternatives and using a renewable cotton resource.

“We wanted to create a sorbent that not only performed better, but that was better for the environment in production as well as purpose,” says John Sellars, EVP - Marketing. “Cotton proved to be the ideal source material.” Available as pads, rolls and split rolls, the EverSoak Oil Only products with the patent-pending Q-CEL technology are high-performance sorbents for oil-based spills large and small.

Mr. Sellars points to the environmental gains U.S. cotton production has made over the past 25 years in reducing its water consumption and reliance on pesticides as tipping the scales in cotton's favor as a source material. But the Sellars product goes one step further by using a ginning by-product, rather than the long staple fiber used in textile and most other nonwoven products.

“Using cotton staple can be expensive and generally entails a scouring and bleaching process,” acknowledges Mr. Sellars. “We wanted to get around that by using cotton linters.” Linters are short fibers that remain on the cottonseed after the ginning process removes the longer staples.

The challenge for Sellars, which has been in business for 24 years, was that no machinery existed that could transform the raw linters into a sorbent-friendly material. But Sellars had a novel solution. “Since there was no machine that could run the linters, we decided to design and build one ourselves.”

“Sellars has created a highly competitive product that fits beautifully into corporate green initiatives,” says Jan O'Regan Cotton Incorporated Manager, Nonwovens. “We applaud their ingenuity and are very proud to welcome their EverSoak brand as a licensee for our ABSORBLEND trademark.”

The EverSoak Oil Only Pads are both hydrophobic and oleophilic, soaking up oil, but floating on the surface of water, which makes them uniquely suited to neutralizing the damage of oils spills and spills of oil-based chemicals on water.

Cotton Incorporated, funded by U.S. growers of upland cotton and importers of cotton and cotton textile products, is the research and marketing company representing upland cotton. The Program is designed and operated to improve the demand for and profitability of cotton.

Cotton Incorporated


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