Home / Knowledge / News / Textiles / Carper manufacturer Tai Ping to use Laneve accredited wool
Carper manufacturer Tai Ping to use Laneve accredited wool
16
Dec '09
Tai Ping, one of the world's leading carpet manufacturers with a presence in more than 100 countries, has entered into a partnership agreement for use of the Laneve fibre integrity brand.

As a Laneve brand partner, Tai Ping will use Laneve accredited wool in select carpets and rugs sold throughout North America, Europe and Asia.

Tai Ping is recognised as the carpet designer and manufacturer of choice for a discerning global clientele. Its collections, which include more than 10,000 designs, grace the floors of high-end residences and palaces, private jets, yachts, hotels, casinos, airports and convention centres around the world. Tai Ping is a public company traded on the Hong Kong stock exchange.

Tai Ping is a vertically integrated enterprise, with carding, spinning, dyeing, Axminster, hand-tufteing pass-tufting, Wilton, automotive and carpet tile capabilities. It uses primarily New Zealand wool and plans to use Laneve brand fibre in select Tai Ping and Edward Fields collections. Edward Fields, a luxury company noted for its handmade expertise, was purchase by Tai Ping in 2005.

Laneve is the fibre integrity brand of Wools of New Zealand, a business unit of Wool Partners International. Laneve partnerships commit the brand partners to use New Zealand wool meeting specific standards on farming practice, animal welfare, sustainability, traceability and the environment.

Wools of New Zealand provides a range of services to its brand partners, including market development, branding, creative and technical assistance. It works with more than 100 carpet and rug brand partners in North America, Europe, Asia, Australia and New Zealand.

Wool Partners' Chief Executive Officer, Iain Abercrombie, said the company was delighted to have concluded an agreement with a global pacesetter in carpet design. “The relationship with Tai Ping will be one of the driving forces in raising the profile of the Laneve brand internationally,” he said.

“It builds on the presence already established by Wools of New Zealand internationally, and on Laneve in the United States,where we have so far announced 18 Laneve brand partnerships. We expect to announce a number of European brand partners for Laneve in the near future.

“The Laneve programme is helping to build a broader base of committed purchasers of New Zealand wool. Along with the relationships already in existence for the Wools of New Zealand brand and a range of contracts for other forms of commercial supply, this will increase the overall demand for New Zealand wool and thus help realise the true value of our clip.”

Eric Cooper, Tai Ping's Vice President of Global Technical Operations and Sustainability, said: “New Zealand wool has long been our fibre of choice. Not only does it support our sustainable commitment, it provides the clarity of colour, strength and luxurious lustre our high-end clientele demands.

“As a Wools of NewZealand partner since 1995, it makes perfect sense for us to embrace the use of Laneve. We applaud the enhanced focus on sustainable practices and are pleased to be an inaugural Laneve partner.”

Wool Partners International Limited


Must ReadView All

Union Minister for finance Arun Jaitley chairing the 25th GST Council meeting, flanked by minister of state for finance Shiv Pratap Shukla (right) and finance secretary Dr Hasmukh Adhia. Courtesy: PIB

Textiles | On 20th Jan 2018

GST rate on velvet fabric reduced to 5%

The 25th Goods and Services Tax (GST) Council meeting, held under the ...

RIL petrochemicals’ revenue grows 47.6% in Q3 FY18

Textiles | On 20th Jan 2018

RIL petrochemicals’ revenue grows 47.6% in Q3 FY18

The revenue from the petrochemicals segment at Reliance Industries...

Courtesy: Cotton USA

Textiles | On 20th Jan 2018

US cotton bodies pledge to support CCI activities

Ten US cotton organisations have pledged industry contributions in...

Interviews View All

Headhonchos
Indian fashion industry

Organic the first choice of any environment-conscious person

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search