Home / Knowledge / News / Textiles / Baydemirler to expand store network
Baydemirler to expand store network
17
Feb '10
A Turkish textile company and owner of the Brillant store chain, 'Baydemirler' intends to expand its presence by setting up 40 new Brillant shops in 2010, informed the Chief Executive of Baydemirler, Mr. Erdogan Baydemir.

The company has already achieved around 25 percent of its yearly target in the month of January this year, will now focus on new marketing strategies in the ongoing year, he added.

It will also introduce a top-of-the-line store housing home-textiles. An interior designer will be present in each Brillant shop to assist shoppers and all the 'Brillant Exclusive' will be spread out in an area of 400 Sq. m., he informed.

He further said that four different collections for home-textiles have been launched by Brillant, which has undertaken research and development with a team of 150 people and has invested around $6 million for the same. This research and development helped the company to increase its product range.

The company holds around 55 percent of Turkey's home-textile market as well as 202 local shops and one international store. Now, its focus is to grow the number of its international stores. It intends to set up 15 new stores in the Balkans, Russia and the Middle East.

Brillant products have been shipped to around 60 countries, including, Germany, Italy, Russia, Poland, the United States, Japan, Iran and Algeria. Baydemirler targets to augment its exports by $60 million in 2010, while its three-year exports amounted at $150 million, pointed Mr. Baydemir.

Fibre2fashion News Desk - India


Must ReadView All

Digital textile printing sector to grow by 20% by 2020

Textiles | On 18th Jun 2018

Digital textile printing sector to grow by 20% by 2020

The digital textile printing sector is expected to have a compound...

Courtesy: Hela Clothing

Apparel/Garments | On 18th Jun 2018

Hela's latest label revolves around underwear, sleepwear

The latest collection of Sri Lanka’s Hela Clothing is revolves mostly ...

Kenya levies higher duties on mitumba import

Apparel/Garments | On 18th Jun 2018

Kenya levies higher duties on mitumba import

Kenya’s treasury secretary Henry Rotich recently raised the duty on...

Interviews View All

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Top executives
Textile industry, India

Such fairs are a must for industry to showcase new innovations

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search