Home / Knowledge / News / Textiles / GI tag provides leverage to Uppada saree producers
GI tag provides leverage to Uppada saree producers
Oct '10
The Geographical Indication (GI) status has provided a commercial leverage to the Uppada saree weavers to increase their income. It was in 2009 when the traditional Jamdani weaving method, wherein beautiful patterns of gold and silver zari are created without any mechanical help, taken up by the Uppada saree weavers was recognized for GI registration.

The GI is the intellectual property right that prohibits the other manufacturers from producing as well as selling a product with same name. With the GI label, the financial condition of Uppada saree weavers has improved and now they are in a position to cater to the needs of both domestic as well as global markets.

Earlier, the inflow of low-priced fabric with the Uppada label in the market had caused most of the weavers to lose their business. But now they are able to sell 50 sarees per month to showrooms in Hyderabad, with each saree selling at a price of Rs 20,000. The price of Uppada sarees ranges between Rs 5,000 to Rs 80,000. The specially-ordered wedding sarees cost more than Rs 0.3 million (Rs 3 lakh).

One of the handloom associations' annual turnover rose by two times from Rs 20 million every month last year. Around 100 weavers are needed to weave a saree. Currently, the association is facing the challenge of labor shortage. At present, there is 30 percent shortage of weavers, which increases the production time of a single saree by another 15 days.

The Uppada weavers are often swindled by the brokers, who pay them small amounts. The sharp rise in the price of silk from Rs 1,600 per kg last year to Rs 2,600 per kg, this year, is also causing great concern to the weavers. The association has urged the government to supply silk at a subsidized rate and allot funds so that a store can be set up in Delhi. This is expected to put an end to the problem caused by the middlemen.

Fibre2fashion News Desk-India

Must ReadView All

Neelesh Hundekari speaking at the event. Courtesy: Subir Ghosh

Textiles | On 27th May 2017

Fabric of Change initiative announces €250000 scaling fund

The Fabric of Change initiative of Ashoka and the C&A Foundation is...

Pakistan's Finance Minister Mohammad Ishaq Dar presenting Budget 2017-18 in National Assembly in Islamabad on May 26. Courtesy: PID, Pakistan

Textiles | On 27th May 2017

Pakistan Budget 2017-18 proposes 4 new measures

To support the textile sector in Pakistan, finance minister Mohammad...

Textiles | On 27th May 2017

Indian exports can touch $325 bn in 2017-18: FIEO

Indian exports are on upward trend in last few months as the country...

Interviews View All

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


news category

Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search