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Rural Gujarati art to be showcased in Dubai
Oct '10
With a view to promote the talent, skill and unique handicraft of the rural community dwelling in the state of Gujarat, a three-day exhibition in Dubai will be hosted by Craftroots, which is an initiative taken collectively by Gramshree, Khamir CRC and Sahaj to provide a creative platform to the Gujarat's handicraft industry.

The three-day exhibition, that will start on October 29 and continue till October 31, is being organized by an NGO, which aims to enable women and artisans to bring a sustainable economic and social change to elevate the standards of their families and improve their communities.

A myriad collection of colorful hand woven, embroidered and patchwork cotton and silk dresses, kurti, kurtas, tunics, saris, blouses and home furnishings, bags, bells, bamboo and paper files, folders and other accessories would be available in the exhibition, which is being organized with the aim to showcase the exquisite contemporary and traditional products created by the Gujarati artisans.

Craftroots provides a substantial networking forum to these artisans to come in contact with the consumers and promote their products in a new manner in the contemporary market. This initiative has also gained support from several institutes, designers and architectures.

In an attempt to create awareness regarding the rich artistic traditions of Gujarat, Craftroots has taken several initiatives to promote the art and talent of Gujarat at the global level.

Fibre2fashion News Desk-India

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