Home / Knowledge / News / Textiles / Worldwide textiles seek brand security
Worldwide textiles seek brand security
17
Jan '11
Peter Ackroyd, Consultant to the International Wool Textile Organisation, said, "Several of the large wool and wool worsted merchants in the leading fabric market have seized the opportunity to adopt the use of APDN's botanical DNA protection to guarantee the provenance and intellectual integrity of their brands in key and emerging markets throughout the world. The APDN DNA taggants provide consumers with excellent proof of provenance and protection for premium priced goods and guarantee authenticity worldwide."

Another area of growth is the woven and printed label industry. Labels are used throughout the textile industry for product recognition and brand integrity. Adding SigNature DNA taggants to designer labels provides brand security and counterfeit protection. APDN has recently received a contract from a leading labeling company out of Milan, Italy. Their customer base is made up of leaders in high end Italian manufacturing to include apparel, hand bags, leather products and footwear.

Recently, APDN began working with Prestigio en Moda of Mexico. Prestigio is a major uniform manufacturer calling on government and federal agencies, including security groups and police departments. Prestigio was looking for a technology it could rapidly and cost effectively implement, to insure the integrity of its products.

"We immediately saw the potential of this high-end visionary technology as well as the possibilities it could bring to intelligently differentiate our products and to enter into new markets," stated company owner and General Director, Moises Rodriquez.


Must ReadView All

Digital textile printing sector to grow by 20% by 2020

Textiles | On 18th Jun 2018

Digital textile printing sector to grow by 20% by 2020

The digital textile printing sector is expected to have a compound...

Courtesy: Hela Clothing

Apparel/Garments | On 18th Jun 2018

Hela's latest label revolves around underwear, sleepwear

The latest collection of Sri Lanka’s Hela Clothing is revolves mostly ...

Kenya levies higher duties on mitumba import

Apparel/Garments | On 18th Jun 2018

Kenya levies higher duties on mitumba import

Kenya’s treasury secretary Henry Rotich recently raised the duty on...

Interviews View All

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Urmil Arya

Sushila International, a well established textile organisation established ...

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search