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Orvis, Simms adopt Polygiene's odour control technology
06
Aug '17
Courtesy: Polygiene
Courtesy: Polygiene
Polygiene, leader in odour control and freshness technologies, has announced outdoor and flyfishing brands Orvis and Simms as new adopters of its ingredient odour technology. Polygiene’s innovative fabric treatment will be incorporated as an integral part of Orvis' Spring 2018 travel collection as well as with several new technical angling pieces from Simms.

“We have seen consistent growth with our current brand partners increasing the role of Polygiene in their product lines as well as new brands adopting our technology,” states Colleen Nipkow, Polygiene’s global marketing director. “With lifestyles developing around the sports we serve, including travel as a central component of that, consumers require odourless solutions allowing the focus to be on the activity not the product.”

Orvis’ Spring 2018 travel collection will feature Polygiene Permanent Odour Control in eight styles. The collection will feature easy-to-care, quick-drying fabrics that are wrinkle free. Two popular styles will include Florence Long-Sleeved Travel Dress – perfect for travel, a lightweight, popover dress, and Florence Long-Sleeved Travel Shirt – classic, button front travel blouse.

Simms will introduce Polygiene technology for several Spring 2018 technical angling pieces including the Solarflex Armor Shirt and Women’s Guide Skort. The Solarflex Armor Shirt incorporates a mesh inner side and arm panels for ventilation, a patent pending full coverage gaiter design in addition to a quick drying, wicking and UPF50 rated fabric. It becomes the first technical angling shirt on the market to incorporate Polygiene’s Permanent Odour Control fabric treatment. The Women’s Guide Skort is built-to-fish featuring an inner short that features Coolcore fabric technology along with Polygiene fabric treatment. It also features a water resistant, quick-drying, wicking and UPF50 fabric. Lastly, Simms will incorporate Polygiene in its new Sungaiter Cool accessory for next spring.

Polygiene is a bluesign approved, silver-salt treatment for textiles. Derived from recycled content (silver mostly from used electronics), Polygiene reduces the need for frequent laundering, saving time, water and energy over the life cycle of apparel.

Both the Orvis and Simms’ S’18 collections including products treated with Polygiene’s Permanent Odour Control Technology will be on display during July 11-14, 2017, at iCAST in Orlando, Florida. (SV)

Fibre2Fashion News Desk – India


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