Polygiene and HSP Hanse launch products with ViralOff

26 Oct '20

2 min read

Pic: Polygiene

In these days washing hands, clothes and housecleaning is frequent. But what happens then to microfiber cloths, floor wipes or dish towels? HSP Hanse Shopping has launched a new range of such products, all treated with Polygiene’s ViralOff, which destroy over 99 per cent of SARS-CoV-2, other viruses and bacteria in two hours in the material.

The products are intended for the mass market in Europe and North America, through supermarkets and other mass retail outlet, to be made available at over 50,000 retail stores in Europe and almost 100,000 retail stores in US.

HSP Hanse Shopping are also in discussions with mail order companies, DRTV companies and online partners, to sell on all available distribution channels in a market with more than a billion potential customers.

“We are now bringing a technology to private customers that was previously reserved for the industry,” CEO and founder Heiko Spiering, said in a press release.

“There is huge interest on these products in the market and the inquiries of current and many new trade partners is phenomenal,” Martin Nabben, managing director at HSP, said.

The US CDC recommends (in the Covid-19 directives) that you clean surfaces first using soap and water, then use disinfectant. That means your wipes, dish towels and mops will have swept a not disinfected surface, so it is reasonable to disinfect them too. With Polygiene’s ViralOff treatment, these products will do that by themselves over a short time period.

“Studies have shown that viruses can live for days, even weeks, in textiles,” Haymo Strubel, VP EMEA for Polygiene, said. “You wouldn’t clean a floor with a dirty mop, and you shouldn’t clean for viruses with a mop that still contains viruses from the last cleaning.”

The effectiveness of the protective treatment has been tested for SARS-CoV-2 and Influenza according to ISO 18184:2019. The product range has also received certification from Oeko-Tex: Standard 100. All articles are therefore tested for harmful substances and are harmless to health.

The partnership is exclusive for this category and market for a period of 24 months, with a minimum order value of $1 million for Polygiene.

Fibre2Fashion News Desk (JL)

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