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Products from 7 countries at Intertextile Shanghai show
Jul '17
Whole-Home Style zone 2, Intertextile Shanghai Home Textiles 2016; Courtesy: Messe Frankfurt Hong Kong
Whole-Home Style zone 2, Intertextile Shanghai Home Textiles 2016; Courtesy: Messe Frankfurt Hong Kong
Companies from Belgium, India, Korea, Morocco, Pakistan, Taiwan and Turkey will bring their specialised products to display at the Intertextile Shanghai Home Textiles - Autumn edition, being held in Shanghai during August 23-26, 2017. There will also be domestic pavilions comprising Haining, Shaoxing, Tongxiang and Yuhang with fabric options for buyers.

The show, being organised by Messe Frankfurt (HK), the Sub-Council of Textile Industry, and the China Home Textile Association, is seen as the gateway to Asia’s home living market, providing suppliers from around the world huge business potential in the region. Over 1,200 exhibitors from seven countries are expected to participate besides four domestic regional pavilions presenting products from the region.

Indian exhibitors are specialists in rugs, bath mats, throws, shawls, handloom carpet and handmade rugs predominantly made out of 100 per cent cotton and also blended fibres. Korean companies specialise in fashionable microfibre fabrics, polyester blankets and curtain fabrics, and will also demonstrate a full range of machine-made natural dyed sewing products. Exhibitors in the Pakistan pavilion will showcase bedding products bed sheets produced with 100 per cent combed and carded cotton or bamboo cotton. Pakistani companies have also developed a reversible stitching technique for bed sheet sets that helps save water and electricity. The Taiwan Pavilion will showcase eco-friendly fabrics and yarn with features including anti-odour, anti-ultraviolet, black-out, fire-retardant and fireproof and water repellent.

The presence of non-Asian pavilions including Belgium, Morocco and Turkey marks exhibitors’ enthusiasm towards the Asian market. The Belgian group excels at upgrading fabrics with backing, laminations and fire retardant properties, while pavilion members will also present quality fabrics which are widely applied on decorative pillows, lampshades and other hospitality upholstery. The Morocco Pavilion will display uniquely designed fabrics with embroidery, geometric shapes and ornamentation. The Turkey pavilion joins again with quality products including towels, bed sheets, curtain fabrics, bathrobes, furnishing articles, curtains, interior blinds, and upholstery fabrics with original designs and made with eco-friendly technologies.

The wide range of home textile products under featured product zones is one of the reasons the fair attracts buyers from around 100 countries. The show features a strong lineup of worldwide upholstery fabrics suppliers like Alhambra, CASAMANCE, Designers Guild, JAB Anstoetz, Mark Alexander, Prestigious Textiles and Zinc Textile in the Editors Zone, while other renowned brands such as Aico Home, Culp, D Décor, GM Syntex, Enzodegli Angiuoni, Haining Qianbaihui, Hexin, Huatex, Maya Fabric and Yuanzhicheng.

A variety of machine-made and handmade carpets from Afghanistan, China, India and Pakistan will also be on offer. Chinese suppliers incorporate innovative materials into their carpets. Carpet producer COC Group uses advanced production technology to produce carpets from materials such as pure wool, acrylic wool, wool-polyester, polypropylene monofilament yarn and spun silk. In 2014, they were authorised by DuPont to apply Sorona fibre to their carpets. They will be promoting their new carpet collection with soft texture, durable colour and dirt resistance properties in the fair.

Haima Carpet will be featuring two major carpet collections comprising handmade New Zealand wool carpets and raw silk nylon carpet.

Keeping up with the Smart Home concept in China, leading industry experts like Somfy, Shidian, Huatong, Nanhai Yongfeng and Xu Sheng will present their advanced sun protection system and electric curtains. Digital printing factories such as DIGITEX and MS Printing Solutions will introduce their latest printing technology. Four domestic industry experts including Wuxi Pengda, All-Nice Coated Production (Suzhou), Kunshan Caidu and Shanghai Twinjet will demonstrate the printing process onsite in the Digital Printing Micro Factory. Buyers can source avant-garde and exclusive textile collections from global textile design studios in the Textile Design Zone. (SV)

Fibre2Fashion News Desk – India

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