Home / Knowledge / News / Textiles / UL & Applied DNA enter into strategic partnership
UL & Applied DNA enter into strategic partnership
12
Jul '18
Courtesy: UL
Courtesy: UL
UL, a global safety science organisation, has joined hands with Applied DNA Sciences Inc., to form a strategic partnership that will lay the foundation for a significant new development in product authentication and supply chain traceability. Applied DNA is a provider of molecular technologies that enable supply chain security and anti-counterfeiting.

The partnership will enable UL to offer a series of verification marks for point-of-origin and product content, utilising Applied DNA’s SigNature molecular tags. The DNA tag marks products in order to create a unique ‘fingerprint’ that can be traced throughout a product’s journey in the supply chain. This technology combined with UL’s expertise and experience in testing, audit, and inspection service offerings equips manufacturers, governments, trade organisations, brands and end consumers with a tool to validate the very source and content of products, thus instilling an added level of confidence and empowering trust.

UL’s verification mark provides third-party verification, demonstrating to consumers that the supplier is taking steps to lead in the industry by having their products evaluated against UL’s highest standards for quality and integrity. Furthermore, the verification mark programme from UL helps cut through messaging and promotional clutter by making independent, objective and scientifically-based assessments of product content and point-of-origin claims substantiated by the DNA tagging technology from Applied DNA Sciences.

Denis Koh, vice president and general manager for UL’s consumer & retail services division said, “UL strives to help manufacturers, brands and retailers develop and bring safer products to market and empower consumer trust. The verification mark programmes will help enable brands, retailers and manufacturers to trace and authenticate goods as they move along the supply chain and provide greater confidence that products enter the market as intended and from trusted sources.”

Dr. James Hayward, president and CEO of Applied DNA said, “The UL mark verification programme is an ideal platform for our SigNature molecular tags to assure brands, and consumers alike, the provenance of origin and to substantiate key marketing claims. The global footprint and existing relationships of the UL organisation afford Applied DNA a unique opportunity to engage key customers and quickly scale in-field testing services to support supply chain quality and traceability requirements.” (GK)

Fibre2Fashion News Desk – India


Must ReadView All

Courtesy: Pexels

Textiles | On 17th Jul 2018

Trade wars could depress medium-term growth prospects: IMF

The recently announced and anticipated tariff increases by the US and ...

Courtesy: Mat Brown from Pexels

Textiles | On 17th Jul 2018

India increases import duties on textiles & apparel

The Government of India has increased basic customs duty on several...

Luis Quijano

Textiles | On 17th Jul 2018

US varsity student cultivates bacterial cellulose in lab

Luis Quijano, a student at the Liberty University in Lynchburg,...

Interviews View All

Top executives
Fashion houses, India

With technology, it has become easier to ensure IPR

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Ashish M Amin

Premier Looms is a leading provider of cutting-edge machinery and...

Karan Behal

Karan Behal, founder and chief executive of top-selling brand...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search