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Tremendous demand of JDA Software in EMEA region
17
Apr '12
JDA Software Group Inc highlighted its continued momentum in the Europe, Middle East and Africa (EMEA) region, spurred by a strong performance in 2011. Despite unsettled European business conditions, a volatile global financial market, and evolving consumer spending habits, JDA has achieved significant milestones that include increased adoption of JDA solutions, new alliance agreements, and the opening of a new office in Moscow.

Over the last year, JDA has witnessed rapid adoption of its supply chain solutions across EMEA, adding more than 60 new customers and expanding its supply chain solution footprint with existing customers.

Recent wins and existing customers within the EMEA region include organizations such as Dohle Handelsgruppe, Fromageries Bel, Gloria Jeans, Lenta, Magnitogorsk Iron & Steel Works, Marks & Spencer, Metro Cash & Carry Germany, Poundland Limited, Shoprite Checkers (PTY) Ltd., Tata Steel Europe, Woolworths South Africa, and X5.

Supply chain challenges in the EMEA region are best understood when analyzed in the context of the retail and manufacturing industries and their impact on each other. The retail industry is undergoing a major transformation, driven by macro-economic factors as well as the newly empowered consumer profile.

The new consumer has more knowledge than ever before, is demonstrating different buying behaviors, and is constantly connected through multiple channels such as online, social media and mobile devices.

Manufacturers are challenged to respond to demand volatility driven by a consumer that they do not always have direct contact with. Their constant battle is to profitably balance volatile demand with uncertain supply. Moreover, the supply base for these manufacturing companies has moved toward low-cost supply countries, complicating the uncertainty they must contend with.

“Retailers and manufacturers are grappling with how to sustain operating margins while driving revenue growth in the face of inflationary pressure on operating and sourcing costs, and deflationary pressure brought on by consumer expectations,” said Razat Gaurav, senior vice president, Europe, Middle East, Africa, JDA Software.

“The result is an economic climate that is providing the impetus for shareholders and executive boards to drive supply chain transformations within their organizations now. This time of economic uncertainty is also a time for driving change in organizations so that they come through this challenging time stronger than ever before.”

In January 2012, JDA opened its first office in the Russian Federation to meet the growing demand for its supply chain and retail solutions and services in the region. Located in Moscow, the office serves JDA customers and prospects in Russia and the Commonwealth of Independent States (CIS) including Ukraine, Kazakhstan, Azerbaijan, Georgia and Belarus.

“With the knowledge gained from our 6,000 supply chain customers globally, combined with the local expertise of our JDA associates, we are excited to work together with our strategic alliance associates to create supply chain efficiencies in the Russian market,” said Gaurav.

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