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More fashion brands adopt Virtual Piggy's payments tool

03 Nov '12
2 min read

Virtual Piggy Inc. announced that it has signed agreements with four fashion companies: All The Above, As Is, Violet Love and Sub_Urban RIOT. These brands will soon feature Virtual Piggy’s innovative safe youth payments technology.

All The Above offers high-quality, stylishly inspired clothing that fosters self-expression. Their ATA Inspired line creates clothing around an inspirational quote or concept and they print the inspiration on the inside so you never forget. They also support non-profit organizations through their ATA Gives 10% and ATA Gives 100% programs.

As Is clothing is created by Ayumi Shibata, an experienced designer from Tokyo, Japan. Clothing from their collections has been worn by Victoria’s Secret Supermodel Marissa Miller and Miss America Lisa Marie Kohrs, and featured on the Kesha episode of Glee and a Lady Gaga music video (among others). The brand is offered in fashion boutiques worldwide.

Violet Love specializes in designer headbands. Upon launch in 2006, this stylish and affordable line won the Launched contest at Surf Expo, and has grown exponentially since. Violet Love headbands have been featured on national media, including The Today Show. The brand has also added printed hosiery, leggings and scarves to their collection. In 2012, the brand expanded its repertoire by launching a new self-titled L.A. label, Rebecca Michaels (named after the founder and owner).

Sub_Urban RIOT is a modern independent lifestyle apparel brand, offering Men and Women’s casual-contemporary cut/sew capsule designs that include graphics, prints, basics, and specialty tops/bottoms. The brand is influenced by bicycle culture, the natural environment, cityscapes, and industrial design. Since 2006, their clothing has been featured on “It’s Always Sunny in Philadelphia”.

“Adding these four strong fashion brands continues to build up our merchant base for apparel,” said Virtual Piggy Founder and CEO Dr. Jo Webber. “All The Above, As Is, Violet Love and Sub_Urban RIOT are four unique brands with exceptional product lines, offering our customers yet more options when using their Virtual Piggy account.”

Virtual Piggy Inc

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