Home / Knowledge / News / Information Technology / American Apparel improves inventory accuracy with Senitron
American Apparel improves inventory accuracy with Senitron
13
Aug '13
Leading UHF Gen2 radio frequency identification (RFID) technology provider Impinj, announced that retailer American Apparel is significantly improving inventory accuracy and on-shelf availability with a fully automated Senitron inventory visibility solution powered by Impinj.

The wide-area RFID system brings immediate benefits to American Apparel’s operations by improving in-store visibility and security and by eliminating manual cycle counting, which will empower in-store staff to dedicate more time to customer service and sales-related activities.

“The Senitron solution delivers on the dream of hands-free, full-time inventory visibility,” said Stacey Shulman, CTO of American Apparel. “We get accuracy levels that meet or exceed handheld readers, in real-time and with less work. We’ve been amazed at the effortless accuracy of the Senitron system to not only deliver counts but also item locations. This enables a wealth of possibilities in our roadmap towards a robust omni-channel shopping experience for our customers.”

After more than six months of performance testing in select American Apparel locations, the retailer recently began chain-wide deployment of Senitron’s system, which utilizes fixed RFID antennas mounted among a store’s ceiling track lights. The automated inventory system employs several of Impinj’s Speedway readers per store with each reader energizing 12 to 15 antennas via multiple Speedway Antenna Hubs.

The readers transfer information from tags into a database that provides accurate, real-time, full-store RFID coverage, including detailed tag location, 24 hours per day. By tagging 98% of a store’s 75,000 products with Impinj’s Monza chips, American Apparel and Senitron leverage key benefits of Impinj’s GrandPrix platform further enhancing system performance.

During performance testing by American Apparel, the Senitron system’s continuous monitoring of tagged inventory helped both staff and customers to easily locate merchandise and thereby uncover a substantial number of missing items.

This enhanced inventory visibility, in conjunction with data from point-of-sale, enables measurement of merchandising effectiveness and improves business analytics. Senitron’s system also improved security by monitoring items in all locations of stores, including dressing rooms, restrooms and exits, through non-visual means.

By automatically taking complete, accurate, real-time inventory information, including item location, Senitron’s system freed staff to spend more time interacting with customers and selling. American Apparel plans to deploy the RFID solution in all North American stores.

“Retail executives and managers must know if inventory is positioned to sell at all times in order to delight customers and manage their business,” said Kambiz Saghezi, CEO of Senitron. 

Impinj


Must ReadView All

Decision in UK budget to attract investment in retail: BRC

Textiles | On 24th Nov 2017

Decision in UK budget to attract investment in retail: BRC

British finance minister Philip Hammond’s announcement in his budget...

Courtesy: Shangdong Ruyi

Textiles | On 24th Nov 2017

Shangdong Ruyi to acquire major stake in Bagir

Shangdong Ruyi Technology Group Ltd, one of the leading Asian global...

Chinese e-commerce firm JD.com invests $44 mn in Tiki.vn

Apparel/Garments | On 24th Nov 2017

Chinese e-commerce firm JD.com invests $44 mn in Tiki.vn

Chinese e-commerce firm JD.com has invested $44 million in Tiki.vn, a ...

Interviews View All

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search