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Euclid launches 'Reseller Program' to expand network
16
May '14
Euclid, the leader in mobile location analytics, announces its Reseller Program to enable certified, third-party partners to sell and distribute Euclid’s solution as part of their existing Wi-Fi service packages. In launching the Reseller Program, Euclid is working with leading Wi-Fi channel partners like General Datatech (GDT) and Tekmark Global Solutions to deliver best-in-class analytic solutions based on Wi-Fi.
 
Euclid uses Wi-Fi technology to interpret visitor behavior in and around physical locations. Euclid captures essential insights on how many visitors come to a location, how long they stay and how often they return. In the last year, the company has seen explosive growth, activating thousands of locations after releasing the industry’s first free location analytics platform, Euclid Express.
 
As more brick and mortar businesses are interested in adopting mobile location analytics, businesses across a wide range of verticals have already turned to Euclid to make data-driven decisions around marketing, operations, and strategy.
 
To keep up with this growing demand, Euclid’s Reseller Program allows channel partners to distribute, activate and support Euclid’s services, and is a major step forward in expanding the Euclid network. Now Managed Service Providers (MSPs), Value Added Resellers (VARs) and Value Added Distributors (VADs) will be able to offer Euclid’s technology to customers of all sizes and upsell premium features.
 
“We are excited to be introducing Euclid’s product as a key part of our mobility solutions portfolio,” said John Yrigoyen, Managing Principal of Mobility at GDT. “Euclid Analytics technology is a natural complement to our managed services and provides additional ROI for our customers who invest in purpose-built Wi-Fi networks.”
 
Euclid will provide certified resellers with sales and marketing tools, technical training and support, and access to interfaces that can be used to integrate Euclid into their customers’ business operations. The program offers partners new revenue opportunities, enhanced packaged offerings for customers, and wide distribution of Euclid’s out-of-the box analytics services. Euclid’s customers benefit from additional packaged services and support from resellers to their specific business and IT requirements. 
 
“We’re working with key partners to turn Wi-Fi data into powerful insights about customer behavior,” said Mark Dahm, VP of Partnerships at Euclid. “The vision behind the Euclid Reseller Program is to make activating locations analytics an easy decision and natural value-add to Wi-Fi infrastructure.”
 


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