Home / Knowledge / News / Information Technology / Opera Mini & Myntra enable easy access to fashion trends
Opera Mini & Myntra enable easy access to fashion trends
23
Jul '14
Opera Mini is one of the most popular mobile browsers in India. It works on most mobile handsets, varying from basic Java phones to the newest smartphones. It features advanced compression technology, which shrinks webpages to as little as 10% of their original size, helping users save on data charges tremendously. This data compression also leads to faster page-loading, even in bad network conditions, making it a great companion for users on the go. 
 
Myntra.com is one of India's largest e-commerce stores for fashion and lifestyle products. With the new Speed Dial entry, Opera Mini users will now be just a click away from Myntra.com, helping them choose from more than 70,000 styles spanning over 700 fashion labels across apparel, footwear and accessories. And, to make their shopping experience even better, Myntra.com offers great benefits like cash on delivery and a 30-day exchange / returns policy.
 
Sunil Kamath, Vice President for South Asia at Opera Software, says, “Online shopping is becoming all the rage in India today. Each day, more and more of our users are spending time on online shopping portals, and the fashion & apparel segment is becoming one of the most popular attractions. With this in mind, I’m sure that our users will love having Myntra on their Speed Dial. Opera Mini’s data compression technology will, of course, ensure that they can breeze through browsing the thousands of Myntra’s top-of-the-line fashion products, without worrying about their internet bills.”
 
Commenting on the partnership, Prasad Kompalli, Chief Revenue Officer at  Myntra , said, “Everyone loves surfing and shopping on their mobile phones these days. At present, almost 35% of our revenue comes from mobile web browsing, which I believe will soon be the next big driver for e-commerce in India. In fact, mobile internet has made it possible for us to connect with new consumers in smaller cities and towns, where phones are the primary means to access the web.”
 
Myntra’s Kompalli adds, “Opera Mini is one of the most popular mobile browsers in India, with millions of users across diverse parts of the country. We are confident that our presence on Opera Mini’s Speed Dial will help us reach many new users and bring them closer to our brand.”
 

Myntra.com

Must ReadView All

Textiles | On 26th May 2017

Lenzing unleashes new eco-friendly fibre

There's a new eco-friendly fibre on the anvil—Austrian speciality...

Apparel/Garments | On 26th May 2017

Benetton seeks approval for FDI in single-brand retail

Global fashion brand Benetton Group, has sought Indian government's...

Apparel/Garments | On 26th May 2017

Walmart to conduct GST workshops for SME suppliers

With the objective of supporting its small and medium-sized (SME)...

Interviews View All

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search