Home / Knowledge / News / Information Technology / Lectra hogs limelight at Drapers Fashion Forum in London
Lectra hogs limelight at Drapers Fashion Forum in London
19
Dec '14
Anastasia Charbin (L) and Tracy Lewis
Anastasia Charbin (L) and Tracy Lewis
Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials, hogged the limelight at the UK fashion business event, Drapers Fashion Forum 2014, held in London.

The event, co-sponsored by Lectra and chaired by Drapers’ editorial director, Eric Musgrave, brought together decision makers from the world’s leading fashion houses to learn more about, and debate on, topics such as global expansion, the importance of fit, and understanding today’s consumer. Every year, the forum brings fashion professionals together to discuss issues critical to the industry.

Lectra shared the stage with its long-standing customer Wacoal Eveden, a global leader in lingerie, to discuss how they have managed transformation and international growth without losing sight of their customers’ needs.

Anastasia Charbin, fashion and apparel marketing director at Lectra, and Tracy Lewis, CEO of Wacoal Eveden, discussed the importance of remaining focused on a brand’s core values, as well as customer expectations, in order to succeed in the crowded marketplace.

Tracy Lewis said, “This year has been significant for Wacoal Eveden. We are continuing to strengthen the style, innovation, quality, and standard of all of the collections we offer through our portfolio of brands, in order to stay ahead of the competition and provide women across the world with the best in intimate apparel.”

Anastasia Charbin said, “Wacoal Eveden is a prime example of how it is possible to stay competitive and grow internationally when you remain customer-focused. Producing excellent-quality garments that fit well is the company’s winning formula; they achieve this through constant research and innovation, to ensure that they continue meeting consumer expectations.”

Lectra also hosted a conference on streamlining the product development cycle, sharing its expertise and providing insight on the subject.

Drapers Fashion Forum served as a platform for fashion professionals to discuss their best practices and learn from the real-world case studies presented exclusively at the event.

Lectra is the world leader in integrated technology solutions that automate, streamline, and accelerate product design, development, and manufacturing processes for industries using soft materials. Lectra develops the most advanced specialized software and cutting systems and provides associated services to a broad array of markets including fashion. (GK)

Fibre2fashion News Desk - India


Must ReadView All

Apparel/Garments | On 29th Jun 2017

Amazon intends to keep investing and growing in India

American online retail giant Amazon intends to keep investing and...

Textiles | On 29th Jun 2017

Vietnam’s textile & garment exports cross $10bn till May

Vietnam earned $10... billion from textile and garment exports in the ...

Textiles | On 29th Jun 2017

Indian textile industry will reach new milestone by 2020

By 2020, textile technologies will be highly advanced not only with...

Interviews View All

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X