Home / Knowledge / News / Information Technology / IBM attracts positive response at NRF 2008
IBM attracts positive response at NRF 2008
18
Jan '08
NRF Annual Convention & EXPO 2008 – IBM demonstrated the latest in customer-experience innovations and insights at the National Retail Federation (NRF) 97th Annual Convention & Expo.

IBM showcased 3-D multi-sensory shopping experiences and announced a number of new strategic client engagements, innovations that improve energy efficiency for retailers, new software-based business strategies and a comprehensive study of what drives shopper loyalty.

IBM announced agreements with the METRO Group and Wakefern Food Corporation. The company also unveiled a new software-based architecture, called the IBM Retail Integration Framework, designed to accelerate the implementation of new customer-focused strategies. And, IBM detailed solutions and services which help retailers improve energy efficiency across in-store systems, back-office hardware and supply chain systems.

"Creating loyalty and advocacy with today's sophisticated consumer is a challenge for retailers worldwide. Retailers who create a superior consumer experience will emerge as the clear winners in this intensely competitive marketplace," said Karen Lowe, General Manager, IBM Retail Industry. "IBM delivers technology, consulting and services to help retailers build differentiated experiences and drive consumer advocacy."

IBM unveiled a new survey of 19,000 US consumers which found that across multiple retail segments, only 21 percent of consumers are advocates for their primary retailers. The study, titled, "Why Advocacy Matters to Retailers," provides an in-depth analysis of what makes consumers loyal and the specific financial benefits that loyalty delivers for retailers.


Must ReadView All

Pressure on  Indian textiles exporters to ease by Q3: ICRA

Textiles | On 17th Oct 2017

Pressure on Indian textiles exporters to ease by Q3: ICRA

Pressures on the profit and debt levels of textiles exporters is...

S Korean fashion brands expand overseas amid slump at home

Fashion | On 17th Oct 2017

S Korean fashion brands expand overseas amid slump at home

South Korean fashion firms are keen on tapping into overseas markets...

GMAC urges Cambodia to push fabric-forward rule in RCEP

Apparel/Garments | On 17th Oct 2017

GMAC urges Cambodia to push fabric-forward rule in RCEP

Representatives from the Garment Manufacturers Association of...

Interviews View All

Top executives
Textile industry, India

Such fairs are a must for industry to showcase new innovations

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
76.9%
No
13.8%
Skip
9.2%

Total Votes: 65

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
27.7%
Skip
10.8%

Total Votes: 65

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
84.6%
No
10.8%
Skip
4.6%

Total Votes: 65

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
73.8%
No
12.3%
Skip
13.8%

Total Votes: 65


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search