Home / Knowledge / News / Information Technology / ATG ties up with Indian online retailer
ATG ties up with Indian online retailer
30
Jan '08
Art Technology Group Inc (ATG), the leading e-commerce platform vendor, announced that FutureBazaar.com, India's leading online shopping portal, has chosen ATG to power a next-generation website that will provide customers with a highly personalised, efficient and intuitive shopping experience.

ATG will allow FutureBazaar to create consistent and relevant customer experiences across every touch point, including the Web, email, and call centers. With the ATG platform, FutureBazaar can create a more relevant customer experience for individuals and segments that automatically adapt to customers' changing circumstances.

FutureBazaar, subsidiary of Pantaloon Retail (I) Ltd, a part of the Future Group, prides itself on offering customers great choice, high security and excellent support when buying online. The scalable architecture of the ATG Commerce platform will provide FutureBazaar with a highly flexible transactional website, offering affinity-based recommendations, gift registries and personalised storefronts, allowing the retailer to offer customers more rewarding interactions through the web store.

For its online customers, FutureBazaar is committed to offering a straightforward yet fulfilling shopping experience. The retailer offers users of its site keyword, category, sub-category and advanced search capabilities using ATG's natural language search technology. This enables shoppers to quickly and efficiently navigate the shop to find productsthey want – as well as presenting them with relevant new items – and make purchases directly from the search results page.


Must ReadView All

Apparel/Garments | On 25th Jun 2017

Half of 7,000 new apparel online each day target women

Adobe has released its first Digital Price Index for apparels,...

Textiles | On 25th Jun 2017

First Insight, Chico's FAS enter partnership

First Insight, a technology company transforming how retailers make...

Apparel/Garments | On 25th Jun 2017

Expand changing use of social and web resources

With over 400 million impressions to date and web traffic of over two ...

Interviews View All

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
June 2017

June 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search