Home / Knowledge / News / Information Technology / IBM teams with METRO to implement RFID technology
IBM teams with METRO to implement RFID technology
31
Jan '08
IBM announced it has worked with METRO Group to implement Radio Frequency Identification (RFID) technology to improve the availability of products in its stores, enhance consumers' shopping experience, and boost supply chain performance.

The companies are successfully using RFID in a system which tracks shipments from suppliers to warehouses, distribution centers and stores. The companies are also teaming on an innovative customer focused RFID project in one of METRO Group's Galeria Kaufhof department stores.

Retailers worldwide are focused on deploying strategies aimed at meeting the needs of today's increasingly connected and information hungry customers. METRO Group and IBM have been working together since 2003 on projects aimed at improving operational efficiencies with RFID and ultimately improving customers' shopping experience. As part of the relationship, METRO Group has leveraged IBM's retail expertise, industry leading software products and RFID solutions.

"Our relationship with IBM has been a strategic component of our RFID programs," said Dr. Gerd Wolfram, managing director, MGI METRO Group Information Technology GmbH. "Innovation is at the heart of our strategy. Our use of RFID is improving our operational effectiveness as well as the experience of our customers."

Eye on the Supply Chain
IBM and METRO Group recently completed the rollout of Europe's largest RFID project. The system allows METRO Group to track shipments from suppliers to its warehouses and distribution centers to around 200 supermarkets and stores across Germany. It has enabled METRO Group to improve product availability and ensure that customers' expectations are met.

Pallets of goods destined for a METRO Cash & Carry or Real store contain an RFID tag when they leave the supplier or the group's distribution centers. The tags are scanned by RFID readers on delivery at a store location. The data captured by the readers is provided in real-time to METRO's merchandise information systems using the IBM WebSphere Premises Server, software which aggregates and analyzes RFID information.

Smarter Shopping with RFID
Galeria Kaufhof, a division of METRO Group, has teamed with IBM to develop and install a first of a kind system to enhance customer service in one of its department stores in Essen, Germany. As part of a pilot program, approximately 30,000 articles in the men's fashion department have been equipped with ultra high frequency second generation RFID tags.


Must ReadView All

Indian govt relaxes cabotage rule for cotton transport

Textiles | On 25th May 2018

Indian govt relaxes cabotage rule for cotton transport

The Government of India has relaxed cabotage rules for transportation ...

Courtesy: Teejay Lanka

Textiles | On 25th May 2018

Teejay Lanka doubles production capacity at Indian mill

Teejay Lanka, one of Sri Lanka’s largest textile manufacturers, has...

Courtesy: Messe Frankfurt/Yarn Expo Autumn edition

Textiles | On 25th May 2018

Yarn Expo Autumn 2018 scheduled earlier

Over 500 exhibitors are expected at the Yarn Expo Autumn 2018, being...

Interviews View All

Top executives
Textile industry

GST has levelled the playing field to an extent

Top executives
Textile industry

It will take some time for the people to change their buying choices

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search