Home / Knowledge / News / Information Technology / IBM teams with METRO to implement RFID technology
IBM teams with METRO to implement RFID technology
31
Jan '08
IBM announced it has worked with METRO Group to implement Radio Frequency Identification (RFID) technology to improve the availability of products in its stores, enhance consumers' shopping experience, and boost supply chain performance.

The companies are successfully using RFID in a system which tracks shipments from suppliers to warehouses, distribution centers and stores. The companies are also teaming on an innovative customer focused RFID project in one of METRO Group's Galeria Kaufhof department stores.

Retailers worldwide are focused on deploying strategies aimed at meeting the needs of today's increasingly connected and information hungry customers. METRO Group and IBM have been working together since 2003 on projects aimed at improving operational efficiencies with RFID and ultimately improving customers' shopping experience. As part of the relationship, METRO Group has leveraged IBM's retail expertise, industry leading software products and RFID solutions.

"Our relationship with IBM has been a strategic component of our RFID programs," said Dr. Gerd Wolfram, managing director, MGI METRO Group Information Technology GmbH. "Innovation is at the heart of our strategy. Our use of RFID is improving our operational effectiveness as well as the experience of our customers."

Eye on the Supply Chain
IBM and METRO Group recently completed the rollout of Europe's largest RFID project. The system allows METRO Group to track shipments from suppliers to its warehouses and distribution centers to around 200 supermarkets and stores across Germany. It has enabled METRO Group to improve product availability and ensure that customers' expectations are met.

Pallets of goods destined for a METRO Cash & Carry or Real store contain an RFID tag when they leave the supplier or the group's distribution centers. The tags are scanned by RFID readers on delivery at a store location. The data captured by the readers is provided in real-time to METRO's merchandise information systems using the IBM WebSphere Premises Server, software which aggregates and analyzes RFID information.

Smarter Shopping with RFID
Galeria Kaufhof, a division of METRO Group, has teamed with IBM to develop and install a first of a kind system to enhance customer service in one of its department stores in Essen, Germany. As part of a pilot program, approximately 30,000 articles in the men's fashion department have been equipped with ultra high frequency second generation RFID tags.

Must ReadView All

Textiles | On 28th Mar 2017

India may impose duty on elastomeric filament yarn

The Government of India is likely to impose anti-dumping duty on...

Courtesy: Kraig Laboratories

Textiles | On 28th Mar 2017

Kraig gets certificate for silk production in Vietnam

Kraig Biocraft Laboratories, Inc., a leading biotechnology company...

Information Technology | On 28th Mar 2017

Intex Consulting signs partnership with Kawan Era Baru

Germany based Intex Consulting GmbH has entered into a strategic...

Interviews View All

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search