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Aussie Running Bare launches new website with Eurostop solution
14
Apr '08
Running Bare, Australia's leading supplier of women's activewear : fit flops, yoga clothes, women's running shoes, women's workout wear, and gym clothes, has gone live with its new e-commerce website, designed and developed by Eurostop, a leading supplier of retail systems to the fashion, footwear and general merchandise sector.

The new website is fully integrated with the company's back-end stock and sales system, acting as another retail outlet. Running Bare has seen increased sales as a result of the user friendly website, which enables customers to view and purchase products from the company's full range of stock easily and intuitively.

Running Bare has already invested in Eurostop's WinRMIS and WinPOS to capture sales data at till point across its UK retail operations, including stock and warehouse management. The Eurostop team was selected from four competitive suppliers to develop the new transactional site for their knowledge of e-commerce and the ability to integrate the site seamlessly with the existing retail systems.

According to Anthony Stiefel, Director at Running Bare; “Eurostop's solution was definitely the best suited for our needs. Their expertise in e-commerce, and the ability to integrate the website transactions with our stock systems exactly matched our business goals.”

“Our website now operates successfully as another sales channel and we can manage stock efficiently to ensure that we meet customer demands, whether in our stores or online.”

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