Avery Dennison President to address RFID in Fashion Forum
04 Aug '08
4 min read
Thomas notes that ROI is a major concern of many companies that are considering item-level RFID. “More and more retailers are starting to seriously look at it, and the central issue is nearly always ROI,” he says. “Businesses ask, 'If we are going to spend money on item-level RFID, what will we really get out of it?' At RFID in Fashion 2008, Avery Dennison spokespersons will provide booth visitors with quantitative results from live programs, and explain how item-level RFID has been shown to increase sales, better utilize human resources and reduce shrink.”
Avery Dennison's Demo Pod is outfitted with shelving and hanging racks that simulate a retail store's floor environment and back room. The module demonstrates how an RFID infrastructure, consisting of RFID networking hardware, shelves equipped with RFID antennas, a handheld reader, and RFID management software can continually monitor RFID-tagged apparel and footwear in a retail store. The technology helps to ensure that the right product is available in the right location when customers come to buy.
Garments on Demo Pod shelves are outfitted with product identification that reflects Avery Dennison's broad ranging production capabilities. Items include woven labels, size stickers, leather patches and joker labels.
In operation, the Demo Pod's item-level RFID infrastructure reads the “store's” item-level inventory to capture product counts and locations in real time. When the counts and locations are compared with a plan-o-gram, replenishment processes are dramatically improved and on-floor availability is maximized.
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