Home / Knowledge / News / Information Technology / Demandware to maintain Reitmans multi-site ecommerce operations
Demandware to maintain Reitmans multi-site ecommerce operations
23
Mar '10
Demandware Inc the global leader in on-demand ecommerce, announced that Reitmans, Canada's largest ladies apparel retailer, has selected Demandware as the ecommerce foundation for its multi-brand online business. Reitmans will use the Demandware eCommerce Platform to build, launch and manage multiple sites across several branded divisions and help accelerate the growth of its online channel.

With more than 950 stores throughout Canada, Reitmans is one of the country's most established and successful retail organizations. The company operates under seven divisions: Reitmans, Smart-Set, RW & CO., Penningtons 14+, Thyme Maternity, Addition-Elle 14+ and Cassis. The first ecommerce site to go live on Demandware will be that of the Reitmans division, with others to follow.

"After a thorough evaluation of ecommerce platforms, we selected Demandware because it combines a standards-based development environment that empowers our team to build and launch sites on our own, superb merchandising functionality and the operational benefits of on-demand delivery," said Diane Randolph, vice president and CIO, Reitmans. "We want to focus on ecommerce innovation and revenue growth and see no benefit to owning the infrastructure."

Demandware provides Reitmans with the following key capabilities to support its multi-brand, multi-site ecommerce operations:

• A central platform for building and maintaining multiple ecommerce sites
• Full in-house control over merchandising promotions, catalog, pricing and all other aspects of the online shopping experience to easily customize sites per region or product line
• Support for multiple languages, currencies and payment types
• Seamless, automatic upgrades to continually leverage new merchandising functionality for site innovation
• On-demand model that eliminates the need to source and maintain costly IT infrastructure

"Reitmans views ecommerce as a strategic business initiative and we are thrilled to have been selected to help accelerate the growth of its online channel. With Demandware, Reitmans will be able to extend the reach of all of its brands with a scalable ecommerce platform that is designed to capitalize on emerging consumer trends," said Tom Ebling, CEO of Demandware.

Demandware Inc

Must ReadView All

Textiles | On 29th Apr 2017

Slight drop in Unifi 2017 Q3 sales

The net sales of Unifi Inc., one of the world's leading innovators in ...

Apparel/Garments | On 29th Apr 2017

US retail operating growth to be 1.5-2.5% in 2017: Moody's

The forecast for operating income growth in the US over the next 12...

Textiles | On 28th Apr 2017

India lifts CVD imposed on Nepali Jute goods

The countervailing duty (CVD) that was imposed on Nepali jute...

Interviews View All

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X