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Pantone unleashes PANTONE PLUS
May '10
For nearly 50 years, the PANTONE MATCHING SYSTEM has been the worldwide color communication standard. As technology and working styles advance, Pantone continues to evolve its color tools and technology to reflect today's design and production workflows. Pantone LLC, an X-Rite company and the global authority on color and provider of professional color standards for the design industries, announces PANTONE PLUS, the next generation of the PANTONE MATCHING SYSTEM.

“PANTONE PLUS takes what designers and printers know and love about the PANTONE MATCHING SYSTEM and supercharges it with a host of new features, colors and digital tools,” said Ron Potesky, senior vice president and general manager of Pantone. “The PLUS SERIES provides designers with greater freedom for selecting, specifying and matching color. And, since the PANTONE PLUS SERIES is based on the widely used PANTONE MATCHING SYSTEM, there's no training or new equipment required to start pushing the boundaries of creativity.”

"Adobe Creative Suite plays a central role in helping designers realize their artistic visions and Pantone is also crucial to this process, allowing creatives to make and implement critical color decisions,” said Lea Hickman, senior director, design and web segment at Adobe. "PANTONE PLUS provides Adobe Creative Suite users with expanded color sets and more intuitive selection to help streamline the creative process."

Pantone Plus Series
A modern evolution of the PANTONE MATCHING SYSTEM, the PANTONE PLUS SERIES provides designers and printers with new features and capabilities to fulfill their creative desires. Enhancements include the chromatic arrangement of colors for more intuitive selection, an expanded palette of spot colors, the addition of new premium metallics and a broader range of neons.

PANTONE COLOR MANAGER Software, available free-of-charge with every PLUS SERIES purchase, lets designers update their favorite design applications with the new PLUS SERIES Color Libraries. An added feature allows users to convert spot colors to CMYK simulations based on loaded ICC profiles. Creatives can also access the entire PANTONE PLUS SERIES from their iPhones with the myPANTONE™ iPhone application, empowering designers to capture, create and share PANTONE Color Palettes – wherever they go and whenever they find inspiration. Additionally, with the myPANTONE X-Ref iPhone application, designers can easily cross-reference all PANTONE Color Libraries.

Making a color-critical decision under the wrong lighting conditions can greatly compromise the final product. All guides in the PLUS SERIES include a ColorChecker Lighting Indicator to instantly show whether current lighting conditions are suitable for color evaluation.

PANTONE PLUS Series Formula Guide And Solid Chips
The FORMULA GUIDE and SOLID CHIPS introduce 224 new solid colors for a total of 1,341 colors, offering designers more options and flexibility in the creative process. The new colors are formulated with the same 14 ink bases that were the foundation of the PANTONE MATCHING SYSTEM, ensuring that printers worldwide can reproduce the new colors when specified. Consistent ink film thicknesses make the new colors easier for printers to match on press.

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