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Levi Strauss & Co ties up with planning specialist provider Maple Lake
07
Jun '10
Levi Strauss & Co., one of the world's largest brand-name apparel marketers with sales in more than 110 countries, has signed global agreements with planning specialist provider Maple Lake Ltd. to implement a standardized merchandise and assortment planning application across its global retail operations.

As part of a long-term plan to drive sustained, profitable growth in future years, Levi Strauss & Co. is implementing a number of strategies to advance and consolidate business processes and leverage its global footprint. Expanding its brand-dedicated retail store network around the world is one of the company's key growth strategies.

Maple Lake will provide Levi Strauss & Co. with innovative software solutions to help forecast supply and demand needs within the company's global network of branded retail stores, using a common technology platform across LS&Co.'s global retail footprint. The Toronto, Ontario-based organization, with additional offices in England and Australia, is an expert in the field of merchandise and assortment planning with a best of breed application known as QuickAssortment that is globally supported by a team of specialist resources.

Levi Strauss & Co. operates around the world through three geographic divisions: Levi Strauss Americas (LSA), Levi Strauss Europe, Middle East and North Africa (LSEMA) and Asia Pacific Division (APD). The company has a broad brand-dedicated retail presence with more than 400 company-operated stores and more than 1,500 franchised and licensed stores totaling approximately 2,000 branded stores worldwide.

“Our strategic focus is to capitalize on our global presence and realize efficiencies across our businesses to give our consumers more of what they love from our brands. The Maple Lake solution will help to ensure we are continuing to drive the right assortments in store and maximize our inventory investments worldwide,” said Jeremy Leaf, leader of Levi Strauss & Co.'s Global Retail Operations team.

“Levi Strauss is a truly inspiring global player who has a clear vision of their future supported with the drive and ambition to embrace change and advancement in their business processes and methodologies,” said Stuart Aldridge, chief executive officer at Maple Lake. “We are very proud to have been selected by Levi Strauss & Co. and are looking forward to working with the teams around the globe to implement this important planning solution.”

Maple Lake


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