Home / Knowledge / News / Information Technology / Waalwear Men implements Market-Square4Fashion
Waalwear Men implements Market-Square4Fashion
01
Sep '10
In less than three weeks, Waalwear Men has implemented its new Sales Portal, with this, Agents and sales representatives are enabled to optimally sell the Waalwear Men collections. Their B2B webshop will be implemented with the same speed.

Waalwear Men implements these with Market-Square4Fashion: the new smart e-commerce solution which brings the requirements of fashion and e-commerce together and gives Waalwear Men the flexibility to adapt to the constantly changing fashion market. The applicability of Market-Square for the fashion industry has been realized by it suits IT.

The Sales Portal offers a range of opportunities for representatives and agents to place orders and view up-to-date article and customer information, through their own account on the Sales Portal, so they are enabled to serve their customers optimally during the sales process.

Frank Biegstraaten, IT Manager at Waalwear Men: "Putting fashion articles online quickly and efficiently, requires the support of an e-commerce tool with fashion specific functionalities, like extensive size tables, color- and fabric details, flexibility and exactly the right amount of product information. These are absolute must haves in the fashion industry. Later this year we will also start a B2B application on this platform, so we can make the most of online opportunities to serve our clients."

Waalwear Men owns the men's life style brands Van Gils, Jaguar and Bad Boys. These brands are sold in the premium sections of northern European retail chains, as well as in more than 500 independent stores. Besides these labels, Waalwear Men develops private label collections for a substantial number of major retailers across Europe. Since 2008, Waalwear Men forms one organization with Setpoint to enrich the wholesale component with their own Dutch multi-brand retail organization.

Market-Square4Fashion is the e-commerce solution that brings the requirements of fashion and e-commerce and years of experience in Fashion IT together into one e-commerce solution. The other unique feature of this solution is that it is brought to market at a low financial investment, while offering the possibilities of a full blown e-commerce solution.

The link with Microsoft Dynamics NAV provides an advantage in both the user experience and speed in implementation. In addition, easy integration with any other platform can be realized. The user benefits from the ongoing technological developments in functionality in conjunction with the use of the latest internet and marketing trends. The Market Square-standard e-commerce solution is brought to market by MSH International.

it suits IT

Must ReadView All

Courtesy: Li & Fung

Textiles | On 24th Mar 2017

Li & Fung forms new supply chain partnership with PVH Corp

Li & Fung Limited, the world's leader in consumer goods design,...

Courtesy: Alizilla

Apparel/Garments | On 24th Mar 2017

Alibaba's eWTP finds first overseas base in Malaysia

In a step towards using the internet to bring small businesses around ...

Textiles | On 24th Mar 2017

BJMC to produce cotton-jute blended denim fabrics

To meet demand from the market, Bangladesh Jute Mills Corporation...

Interviews View All

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search