Home / Knowledge / News / Information Technology / New AD-232 RFID inlay designed for denim apparel industry
New AD-232 RFID inlay designed for denim apparel industry
18
Dec '10
Avery Dennison announced the launch of its latest ultra-high frequency RFID inlay, the AD-232. It is ideal for item-level tracking of assets, retail goods including apparel, and many other applications where close proximity or stacking of goods is required. It is designed to perform exceptionally well on difficult-to-tag items such as denim apparel.

Using NXP Semiconductors' latest EPC Gen 2 integrated circuit, the G2iL, the AD-232 inlay is designed to provide global performance in the 860-960 MHz UHF band, with balanced performance across a wide range of applications. The AD-232 has an antenna footprint of 70 mm x 14.5 mm and fits nicely into a 3-inch wide RFID label.

"We are proud to partner with Avery Dennison RFID with our latest UCODE G2iL series IC, which offers excellent read range and unique features such as tag tamper alarm and privacy modes," said Chris Feige, General Manager Tagging & Authentication, NXP Semiconductors. "The high chip sensitivity allows for small tags and great performance in high tag population. Our close strategic relationship brings forward solutions that address a host of applications where high and reliable read rates are a must."

"We are excited to add another product to our best-in-class UHF product portfolio," said Maggie Bidlingmaier, global sales and marketing director for Avery Dennison's RFID division. "NXP is a strategic silicon partner with us, and their latest G2i chip technology is enabling us to address new market opportunities and growth segments with a new suite of new inlays."

Avery Dennison helps make brands more inspiring and the world more intelligent. For 75 years the company has been a global leader in pressure-sensitive technology and materials, retail branding and information solutions, and organization and identification products for offices and consumers.

Avery Dennison Corporation

Must ReadView All

RBI Governor Urjit Patel addressing a press conference. Courtesy: Youtube

Textiles | On 7th Dec 2016

Defying expectations, RBI keeps repo rate unchanged

Defying market expectations, the Monetary Policy Committee (MPC) of...

RBI Governor Urjit Patel and other officials addressing a press conference. Courtesy: Youtube

Textiles | On 7th Dec 2016

RBI withdraws the incremental CRR from Dec 10

The Reserve Bank of India (RBI) has decided to withdraw the...

Textiles | On 7th Dec 2016

‘Price-competitiveness is crucial for China yarn market’

Kikani Exports, India based yarn supplier with 12 years of experience ...

Interviews View All

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search