Home / Knowledge / News / Information Technology / New AD-232 RFID inlay designed for denim apparel industry
New AD-232 RFID inlay designed for denim apparel industry
18
Dec '10
Avery Dennison announced the launch of its latest ultra-high frequency RFID inlay, the AD-232. It is ideal for item-level tracking of assets, retail goods including apparel, and many other applications where close proximity or stacking of goods is required. It is designed to perform exceptionally well on difficult-to-tag items such as denim apparel.

Using NXP Semiconductors' latest EPC Gen 2 integrated circuit, the G2iL, the AD-232 inlay is designed to provide global performance in the 860-960 MHz UHF band, with balanced performance across a wide range of applications. The AD-232 has an antenna footprint of 70 mm x 14.5 mm and fits nicely into a 3-inch wide RFID label.

"We are proud to partner with Avery Dennison RFID with our latest UCODE G2iL series IC, which offers excellent read range and unique features such as tag tamper alarm and privacy modes," said Chris Feige, General Manager Tagging & Authentication, NXP Semiconductors. "The high chip sensitivity allows for small tags and great performance in high tag population. Our close strategic relationship brings forward solutions that address a host of applications where high and reliable read rates are a must."

"We are excited to add another product to our best-in-class UHF product portfolio," said Maggie Bidlingmaier, global sales and marketing director for Avery Dennison's RFID division. "NXP is a strategic silicon partner with us, and their latest G2i chip technology is enabling us to address new market opportunities and growth segments with a new suite of new inlays."

Avery Dennison helps make brands more inspiring and the world more intelligent. For 75 years the company has been a global leader in pressure-sensitive technology and materials, retail branding and information solutions, and organization and identification products for offices and consumers.

Avery Dennison Corporation

Must ReadView All

Textiles | On 29th Apr 2017

Textile sector may have uniform GST rate: Irani

The textile sector could have a uniform Goods and Services Tax (GST)...

Textiles | On 29th Apr 2017

EU rules needed to curb textile worker exploitation: MEPs

European Union (EU) rules are needed to oblige textile and clothing...

Apparel/Garments | On 29th Apr 2017

US retail operating growth to be 1.5-2.5% in 2017: Moody's

The forecast for operating income growth in the US over the next 12...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X