Home / Knowledge / News / Information Technology / True Fit boosts commercial growth topping 200 retail sites
True Fit boosts commercial growth topping 200 retail sites
03
Dec '17
Courtesy: True Fit
Courtesy: True Fit
True Fit, the retail industry’s data-driven personalisation platform for apparel and footwear, has tripled commercial growth YoY at the end of Q3, topping over 200 major global retail sites. True Fit hosts the industry’s most comprehensive data collective in the nearly US $2 trillion global apparel and footwear industry, the largest consumer vertical.

Using advanced AI technology, True Fit maps the detailed style, fit, and technical attributes from clothes and shoes to the detailed preferences of millions of individual shoppers. This allows retailers and brands to provide consumers with unparalleled personalisation via software-as-a-service, including personal style rankings, fit ratings, size recommendations, fit details, and merchandising analytics.

In parallel with True Fit’s tripling growth rate, its registered user base has seen substantial growth, surpassing 50 million registered users in 2017. True Fit expects five million additional users to join its community during the 2017 holiday shopping season. Further, new user growth has already doubled YoY during this year’s Cyber Five period, from Thanksgiving to Cyber Monday. True Fit’s network of registered users represents the largest universal cohort of digital clothing and shoe shoppers across major retailers and brands. This confident cohort buys more and returns fewer items, driving a four to eight per cent net incremental revenue lift to retailers in the collective network.

True Fit’s growth represents both retailer ambition for delivering personalised shopping experiences, as well as the power that connected data offers as a proven strategy.

True Fit is integrating its core Confidence Engine and Discovery Engine across every touchpoint to help retailers further personalise experiences for browse, search, email marketing, retargeting, in-store clienteling, chatbots, and more. (GK)

Fibre2Fashion News Desk – India


Must ReadView All

Israeli minister announces tax cuts on consumer goods

Apparel/Garments | On 14th Dec 2017

Israeli minister announces tax cuts on consumer goods

The Israeli Government will slash taxes by $227 million, finance...

Courtesy: Kelvin Techstyles

Apparel/Garments | On 14th Dec 2017

Kelvin Techstyles fuses style and function in city apparel

Fusing style and function in outdoor clothing, Roseville,...

India’s WPI inflation for textiles up 0.3% in Nov 2017

Textiles | On 14th Dec 2017

India’s WPI inflation for textiles up 0.3% in Nov 2017

India’s annual rate of inflation, based on monthly wholesale price...

Interviews View All

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search