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British Wool collecting wool as usual amidst Covid-19

07 May '20
3 min read
Pic: British Wool
Pic: British Wool

Despite the challenges facing the wool sector due to the Covid-19 pandemic, Joe Farren, CEO at British Wool, a seller and promoter of British wool to the international wool textile industry for use in flooring and apparel, has announced that company’s depots and head office function are operating and British Wool is collecting and receiving wool as usual.
 
The company stated that as it heads towards the shearing season, British Wool’s network of depots and collection sites are ready to start receiving wool from producers – which, given the circumstances is quite an achievement. Also, following the Government guidance related to Covid-19, company has ensured that protocols are in place for the safety of producers as well as British Wool staff.  
 
However, the Covid-19 pandemic has had a significant impact on the global wool market which affected British Wool before the rest of the UK due to the reduced demand from the Chinese market in January. The global cross bred wool market slowed significantly in February and then shut completely at the beginning of March and remains closed.
 
According to company, February to May is normally the busiest selling period of the year and, as a result, British Wool has approximately 7 million kgs extra of unsold 2019 clip wool on top of the approximately 3 million kgs that it would normally be carrying at this time of year. 
 
“The severe, hopefully short term, drop in demand for wool products coupled with the huge global overhang in cross bred wool stocks from the 2019 season is likely to severely impact prices for the next 12-18 months. It will also make our longer term objective of repositioning British Wool as a premium product more challenging. However, finding new demand for our wool in China at attractive prices will be a key driver of the early stages of recovery in British Wool prices. We must be more determined than ever in this objective,” Joe said in a press release.
 
Wool producers can be assured that British Wool will be at the forefront of leading the growth and renewal of wool values, but this will take time. We will emerge stronger from this period, in particular because our China based product development strategy will be further advanced and helping to pull prices up out of the trough.”
  
“It’s important for producers, and the UK sheep sector, to have confidence they can continue to rely on British Wool as a trusted partner in providing a high level of service and in increasing wool returns for producers in the long term,” Joe said.

Fibre2Fashion News Desk (JL)

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