With fast tech adoption and integration, the $3T global fashion industry has begun to intertwine the physical realm with a new digital world. From fashionable wearable tech accessories to connected jackets, there are multiple applications digital applications that the fashion industry is adopting. But from all the digital realm, AI has the highest potential to bring some of the most revolutionary types of innovation to the 21st-century fashion industry.
AI in Fashion - Deliver the right garments, at the right time, for the right price
By augmenting the mobile e-commerce side of things, the AI has enhanced the quality of search results, through automatic image processing and better recommendations.
Mobile-based AI apps are improving year by year, driven by significant investments from e-commerce giants such Walmart, Amazon and Alibaba, allowing buyers to find the right garments and accessories, at the right time, and for the right price.
AI in Fashion - Predict future trends and fashion styles
Another landscape of the fashion industry that the AI sees fast adoption is the domain of fashion styles and future trends prediction. Previously led by fashion designers, trend spotters, artists, VIPs and influencers, the trend prediction side of fashion is slowly taken over by data scientists.
With the help of science such as prediction algorithms, the AI can draw inspiration from the world of art to uncover new insights and even redefine the core structures of fashion design, according to social constructs and cultural backgrounds.
AI in Fashion - Unlimited personalisation to match your fashion expectation to perfection
Also, the adoption of AI in fashion can provide unlimited personalisation and customisation, according to the wearer's biometrics, previous experiences, purchases and even social background.
The AI can automatically create iterations based on the digital facet of the buyer (social media presence, likes, dislikes, engagements, preferences, etc) and design clothes that haven't been designed yet, specially designed according to each consumers' demands.