Interview with Guy Gecht

Face2Face
Guy Gecht
Guy Gecht
CEO
EFI
EFI

What is your say on robotics and Industry 4.0 in textile printing machinery industry?

Industry 4.0 - the concept of interconnected production chains with the potential for cloud or mobile- based management - speaks to the evolution path of technological innovation that textile professionals need. EFI has customers who are on the path to reaching that type of manufacturing in the commercial printing market. So, one of the big opportunities that EFI has to serve its textile customers is to take those types of automation efficiencies further in the textile space.

What are your expansion plans? Any more acquisitions lined up? Please share details.

EFI is still actively looking for and working on acquisitions. Our philosophy always was to invest a big portion of the money we make back into business - both in organic expansion of products and services and also by acquiring other teams, products and businesses where EFI can add value.

What is the USP of your products?

It is our ability to help customers add value to print and be more efficient while doing it. We help thousands of companies around the world -- most of them small to mid-sized, family-owned businesses -- achieve more sustainable business growth and a better bottomline.

What plans for fiscal 2016? What are your expectations from the coming two fiscals?

Our fiscal 2016 begins in end January. One of the unique things about EFI is the fact that we spend a lot of time at the beginning of each fiscal listening to and learning from our customers. We hold our annual users' group conference - EFI Connect, every January, where 1,000 or more customers speak with us about what they need, where we are delivering well and where we can do better. In 2016, we plan to have EFI Reggiani customers from the textile space participating for the first time. That will be a good opportunity to start the year, making sure that we are focusing on important issues in textile, our customers need us to address. One of the promising aspects of textiles, in terms of 2016, is the overall rapid transition from analog to digital print in a textile market that is currently only about 2 per cent digital. And then within the broader definition of textile, there is a traditional industrial market for printed fashion and decor and a market for fabric-printed signage and display applications. Fabric printing for display applications is new and rapidly growing. Fiscal 2016 has been so much in focus for the past few years, given our US$ 1 billion target. And the only way we will make our target, like we have done in the past, is to have our customers trust us with more of their investments in machinery, ink, software and services. But hitting the US$ 1 billion mark is not the ultimate goal. It is just a milestone for EFI. We are very excited about the opportunity to help so many customers around the world grow, modernise and transform their business. For us, it is not just a business plan, it is a mission.
Published on: 14/12/2015

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.

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