Indian consumers are cost-conscious, as well as they have become more inclined to quality specifications...
With Fibre2Fashion Correspondent Cindrella Thawani, Rakesh Pandey tells that Indian apparel players have managed to perform strongly and grow at exponential rates. Synopsis: Raymond, a plush brand for premium suiting in the world, producing nearly 20,000 designs and colours of suiting fabric that have found their way in over 55 countries. Its tagline defines its work ‘The Complete Man’. Moreover, the brand caters to the different faces of man—who is caring, sensitive and places a huge premium on relationships. Rakesh Pandey is the President of Retail & Business Development, Raymond Limited. Prior to joining Raymond, he was the Chief Executive Officer at Kaya Ltd, since its inception in 2002. He is a B. Tech (Honours) in Chemical Engineering from IITBHU. Besides, he has also attended a Global Programme on Management Development at the University of Michigan (USA). Excerpts:
Branded apparel industry has a prodigious growth rate. Hence several leading textile bigwigs are entering into the market for their retail outlets. How do you see the upcoming market scenario and how it will affect the existing branded outlets?
Moreover, how do you see domestic retail brands playing a challenging role to attract its consumers in the context of several international players vying for Indian consumer interest?
DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.