Interview with Mr Peter Bakker

Mr Peter Bakker
Mr Peter Bakker
Chairman & CEO

With more than two and half centuries of its existence and excellence in logistics, shipments and freights, TNT N.V. is a publicly quoted conglomerate headquartered in Netherlands. Operating through its two business units: TNT Express division and TNT Post division, as a holding company, TNT sets the agenda for the group as a whole as well as for the individual divisions engaged in an extended range of services around the world: collecting, sorting, transporting and distributing a wide variety of items within specific timeframes. Backed by workforce of over 163,222 employees, TNT marks its global presence by company-owned operations in more than 63 countries. Maintaining delivery and network management as its core competencies, TNT also provides all related data services. Mr Peter Bakker is the CEO and Chairman on the Board of TNT. He joined TPG Post in 1991. In 1996, he was appointed financial control director of TPG Post, and was nominated to the TPG Post Board of Management in 1997. In June 1998, Mr Bakker played role as a Chief Financial Officer of TNT and a member of the Board of Management. He assumed the charge as a CEO and Chairman of the Board of Management in November 2001. Mr Bakker is a Dutch national and holds degree in Economics from the Erasmus University in Rotterdam. Appearing on Face2Face, Mr Peter Bakker shares more on the strategies that have helped his company to distinguish itself as a success paradigm in the logistics sector.

TNT Express has recently won the Bosch Supplier Award in the ‘Logistic Service Provider’. Congratulations for one more feather in the cap! Running down memory lane, can you share some memorable experiences in the life of your company?

There are too many to mention. Looking back at the past 18 months, there is the successful divestment of logistics, our expansion into India, China, Brazil and Spain, and the delivery of our first Boeing B747 aircraft last December. It symbolizes our objective of being the number one carrier between Asia and Europe.

How would you take in for the dictum - Strategy starts with identifying changes? Being at the helm of affairs as a CEO of TNT, how have you exploited on it?

Take globalization. Though our express activities directly benefit from the growth in international trade, express is a regional market. TNT thinks that building local and regional strength is the best way to capture growth in India, China, Southeast Asia, and Brazil.

As for customers, we have conducted an extensive market research showing increasingly similar needs across the globe. That explains why we are launching a new portfolio of services to offer customers the same core time-definite and day-definite services, with identical names and features. We want to show one single face to our customers wherever they operate.

Demographic changes include the growth of mega cities, which poses constraints to inner-city deliveries, as you know very well in India. There is no one-size-fits-all solution, but in London for instance, we will rely more and more on electric trucks, which are exempt from congestion tax.

Maybe the most important trend of all is the imperative to cut the world’s CO2 emissions. If the transport industry does not tackle climate change, consequences will be severe both for the industry and the planet. In August, I presented in London TNT’s strategy to reduce CO2 emissions from our operations.

Can you pick the key industry sectors that TNT delves in?

TNT is both a European postal company and a global express services company. What is little known is that business customers are by far the largest mail senders. Take for instance financial institutions, telecom companies, energy providers, publishers, etc. As for express, we serve companies of all sectors, including automotive, textile, semiconductors, electronics, telecoms, pharmacy.

Published on: 01/10/2007

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of

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