Job Openings at Grasim Industries Limited for Asst. Manager – Mass Marketing - Fibre2Fashion
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Job in Grasim Industries Limited for Asst. Manager – Mass Marketing

Asst. Manager – Mass Marketing
Posted On :23-Oct-2015   

Grasim Industries Limited
  Job Location : Mumbai (India)
  Experience : 8-12 Years
Salary : 800000-1200000 INR P. A

Job Description

Map wholesale channel of garments & fabric in India across categories
Market HEP’s collection of Birla Cellulose based fibres to the trade partners.
Coordination with Hub- Excellence Partners
Seamless working with Hub marketing Design & Development/ Supply Chain team for order execution.
Sales Management in wholesale network.
Communicate Birla Cellulose value proposition to trade partners.

Key Skill

  • Sales, Marketing, Business Development

Eligibility Criteria

  • B Text + MBA


  • Salary : 800000-1200000 INR ( Per Annum )
  • Category : Marketing & Sales
  • Subcategory : Marketing Executive/Manager
  • Gender Prefrence : Any
  • Position : 1
  • Role - (Not Provided) -

Company Profile

Grasim Industries Limited

Grasim Industries Limited, a flagship company of the Aditya Birla Group, ranks amongst India's largest private sector companies, with a consolidated net revenue of Rs.293 billion and consolidated net profit of Rs.21 billion (FY 2014).

Grasim started as a textile manufacturer in 1948. Today its core businesses are Viscose Staple Fibre (VSF) and Cement, contributing over 90 per cent of its revenues and operating profits. It is also present in Chemicals which is essentially a backward integration of VSF.

The Aditya Birla Group is the world’s leading producer of VSF, commanding a 16 per cent global market share. Grasim, with an aggregate capacity of 498 ktpa has a global market share of 8 per cent. It is also the largest player in India in Chlor Alkali with Caustic capacity of 452K TPA (which is used in the production of VSF) in India.

Grasim is India's pioneer in Viscose Staple Fibre (VSF), a man-made, biodegradable fibre with characteristics akin to cotton. As an extremely versatile and easily blendable fibre, VSF is widely used in apparels, home textiles, dress material, knitted wear and non-woven applications.

Grasim's VSF plants are located at Nagda in Madhya Pradesh, Kharach and Vilayat in Gujarat and Harihar in Karnataka, with an aggregate capacity of 498,000 tpa.

With the capability to offer the entire range of cellulosic fibre under the umbrella brand of “Birla Cellulose”, Grasim has positioned itself as a dependable supplier of cellulosic fibres for “Feel, Comfort and Fashion” across global markets. To penetrate into niche market segments and to grow further, the division has ventured into the production of high performance viscose fibres aptly named Viscose Plus, High Wet Modulus Fibres (Modal) and new generation Solvent Spun Fibres and Birla Excel.

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