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Champion named official uniform provider of Globetrotters

15
Nov '18
Courtesy: HanesBrands
Courtesy: HanesBrands
The world famous Harlem Globetrotters and Champion Athleticwear have announced a landmark global partnership that will make Champion the official uniform and apparel provider of the Globetrotters. Champion will make a new, reimagined Globetrotters uniform beginning with the tip-off of the team’s 2018-19 Fan Powered Tour of North America this month.

As part of the new, multi-year partnership, Champion will outfit the
Globetrotters with all on-court and travel apparel, which includes player uniform, warm-ups, t-shirts, jackets, pants, hoodies, jerseys, shorts, and socks. The deal also provides Champion with the opportunity to sell official Globetrotter apparel in existing stores and retailers worldwide. Headwear and footwear are not included in the partnership, Champion said in a media statement.

The Globetrotters will also be outfitted by Champion for this year’s tour with the first new uniform design, outside of special events, in 20 years. The programme with Champion aligns with the Globetrotters strategy to partner with innovators and category leaders.

The franchise’s iconic red, white, and blue look will feature high-quality micro mesh for improved durability, heat-infused sublimated design to provide a flawless team look, fitted design for female players, lightweight fabric to perform tricks with ease; moisture management technology, and soft thread for enhanced comfort.

“Getting the opportunity to outfit an iconic organisation like the Harlem Globetrotters has been a phenomenal experience for us at Champion. From their continued innovation in basketball to their community outreach, this team embodies what it means to be a champion, and we are thrilled about working with them. Their shows are a memorable experience for the entire family, so we can’t wait for fans to see them in their new Champion uniforms this season,” said Tyler Lewison, general manager of Champion Teamwear said.

“Champion is the perfect partner to refresh the uniform of the world’s most beloved sports team. As we travel the globe, our stars are excited to be wearing the iconic C logo on their uniforms. The innovative technology that Champion has designed into every piece of Harlem Globetrotters team gear will bring an exciting new look to our collection,” said Howard Smith, president of Harlem Globetrotters International said. (GK)

Fibre2Fashion News Desk – India


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