Dollar Industries Limited is expecting to maintain a 10-15 per cent growth rate this year—which is the average revenue growth over the last few years—as the festive season is round the corner, according to managing director Vinod Kumar Gupta, who said the company has already launched masks and personal protective equipment under the 'Dollar Protect' category.
Additionally, it is exploring anti-viral products across various categories.Dollar Industries Limited is expecting to maintain a 10-15 per cent growth rate this year-which is the average revenue growth over the last few years-as the festive season is round the corner,according to managing director Vinod Kumar Gupta, who said the company has already launched masks and personal protective equipment under the 'Dollar Protect' category.#
Though the men's category makes up half of its product line, with its new communications strategy and revamped brand architecture, it has managed to expand its female and kids' consumer base, Gupta told Fibre2Fashion in an interview.
The company claims 15 per cent share in the Indian hosiery market.
For the full interview, please click here.
Fibre2Fashion News Desk (DS)