United States Of America : Iconix Brand appoints Jamie Cygielman as executive VP

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Iconix Brand appoints Jamie Cygielman as executive VP

10
Dec '16

Iconix Brand, a premier brand management company and owner of a diversified portfolio of strong global consumer brands across fashion, sports, entertainment, and home, has appointed Jamie Cygielman as the executive vice president and chief marketing officer. Cygielman who has 25 years of marketing and business development experience will join on January 3.

Cygielman has worked in the fashion apparel, toy, entertainment and cosmetics industries which include companies like Jones Group, Madame Alexander Doll Company, Madison Square Garden, Hit Entertainment, Mattel and Revlon.

“Cygielman has extensive experience in brand building, licensing, promotional partnerships, advertising, creative platform development, and digital and social media. Jamie's expertise across a broad range of consumer product categories will help us maximise the full potential of our portfolio of brands,” said John Haugh, chief executive officer of Iconix.

“As I look across Iconix' portfolio of brands, I see tremendous potential to develop leading edge marketing programs that will enable Iconix to deliver a differentiated value proposition to its retail and wholesale partners, create increased brand relevancy and drive long term brand equity. I look forward to joining the Iconix team,” said Cygielman.

Cygielman has completed undergraduation from the University of Michigan and her MBA from the Stern School of Business at New York University. (RR)

Fibre2Fashion News Desk – India

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