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Swedish apparel retailer H&M now in Bulgaria

12
Mar '12
Sweden based apparel retail chain H&M Hennes & Mauritz AB has entered Bulgarian market by unveiling its first store in the country's capital city of Sofia.

The new two-storey outlet has 2,400 sq m of space and it offers apparels for men, women, kids and infants.

H&M, which opened its first outlets in neighbouring Romania and Turkey in 2010, plans to open three more stores in Bulgaria this year, one each in Sofia, Varna and Burgas.

Currently, H&M has over 2,200 outlets in 41 countries.

Fibre2fashion News Desk - India


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