Home / Knowledge / News / Apparel/Garments / Global fashion brand Pepe Jeans plans to expand in Asia

Global fashion brand Pepe Jeans plans to expand in Asia

03
Jul '12
Trend-led international fashion brand Pepe Jeans London is extending its global reach with a significant series of retail openings. Running concurrently with the brand’s retail expansion strategy in the Middle East, Latin America, Northern Europe, Eastern Europe & Japan, South-East Asia has also been targeted for an exciting series of openings.

In South-East Asia Pepe Jeans London has signed retail expansion agreements with some of the biggest operating groups in the sub-continent.

Planned over the next three-to-five years the expansion strategy kicked off with a dramatic flagship store which opened in December 2011 in the premium KLCC shopping mall, located inside the Petronas Twin Towers in Kuala Lumpur, Malaysia.

This opening was followed by a new store in Mid Valley (Kuala Lumpur) and two more are also set to open this year: one in Pavilion (Kuala Lumpur) and the other one in Guvney Plaza (Penang).

Expansion in Malaysia is supported by a retail strategy in Thailand where Pepe Jeans London has entered into an association with Central Group, one of the most important fashion players in Thailand. Pepe Jeans London’s first standalone in Thailand is expected before the end of 2012. As part of the association with Central Group seven additional Pepe Jeans London corners have been opened in Robinson and Zen department stores.

There will be ten by the end of the year. Additionally, in the fourth quarter of this year a standalone store is set to open in the Philippines.

Globally, Pepe Jeans London operates 113 flagship stores, 275 franchises and 31 outlets. 

Pepe Jeans London


Must ReadView All

Pic: Shutterstock

Textiles | On 26th Feb 2020

Turkey's textile industry employs 1.67 mn: minister

Turkey's textile and garment industry currently employs around 1.67...

Pic: UNCTAD

Textiles | On 26th Feb 2020

Barbados unveils one-stop investment guide

As Barbados prepares to host the 15th quadrennial conference of the...

Pic: ModCloth

Retail | On 26th Feb 2020

Go Global Retail acquires ModCloth; Tiger Capital finances

With financing provided by Tiger Capital Group, Los Angeles-based...

Interviews View All

Manfred Mentges, Sedo Treepoint GmbH

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Top executives, Fashion houses, India

Top executives
Fashion houses, India

With technology, it has become easier to ensure IPR

C. Dhandayuthapani, Mag Solvics Pvt. Ltd

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Wesly Clements,

Wesly Clements

US-based Baldwin Technology Company is a global manufacturer and supplier...

Rajat Jaipuria,

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Himanshu Jariwala,

Himanshu Jariwala

J Korin started as a partnership firm with four powerlooms in the textiles ...

Daniel Odermatt, Ventile

Daniel Odermatt
Ventile

Ventile is a registered trademark used to brand a special high-quality...

Georg Reinhold, Trützschler  Nonwovens & Man-Made Fibers

Georg Reinhold
Trützschler Nonwovens & Man-Made Fibers

Trützschler Nonwovens & Man-Made Fibers, a part of the Trützschler Group,...

Chunyi Zhi, City University of Hong Kong

Chunyi Zhi
City University of Hong Kong

<div><b>Chunyi Zhi</b>, associate professor in the Department of Materials ...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Judy Frater, Somaiya Kala Vidya

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search